Performance Metrics - Making Analytics work throughout the Program Lifecycle

Today's post on The Tuesday Standard stems from my recent presentation at Ottawa's own MARCOM Conference held last week. My presentation focused on defining performance metrics and outlining what I saw as the 4 stages that help organizations apply this important methodology to running effective programs. Whether you are government, business, or non-profits, embedding metrics and analytics into the complete lifecycle of your programs give you confidence in your direction, allows you to constantly course correct as needed, and also demonstrates to those with the hands on the budget that you are focused on successful execution and not just checking boxes on a to-do list. Check it and other thoughtful articles on analytics and insights out here. By @pauldombowsky