Perfectly Imperfect Communication Wins More AEC Projects

Perfectly Imperfect Communication Wins More AEC Projects

Perfect people are not welcome.

That was the sign in front of a church I saw this week.

You may be one of the AEC pros who feel pressure to be the perfect communicator.

  • In seller-doer meetings.
  • In presentations.
  • On Zoom calls.
  • In networking events online or in-person.

Here's a News Flash: Take the pressure off of yourself!

No one wants to do business with a "perfect" person.

You know, someone who appears to be flawless on the outside.

Everyone has something they are dealing with or navigating.

??Prospects and clients want real people.

The ones who stumble on a few words and keep going.

The perfectly imperfect win bids and respect.

The kind of people who bend but don't break.

I don't teach flawless communication.

I show you how to be a perfectly imperfect, heartfelt subject matter expert.

To share your perfectly imperfect story.

To be yourself. ??

Improving communication is crucial in the AEC industry! What strategies do you recommend for achieving perfectly imperfect yet impactful communication, Susan Young?

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