Perfect Social Media Management strategy
Today's article is about the perfect social media management strategy.
Also, you can add the word "simplest"
It's just 5 steps and you keep on rotating those... excited?
Here we go
The first step before you even touch a pen and paper to write a script or pick up your phone to record is actually to go in the trenches and do the research. What do people actually want to see? The way to do this is to go in YouTube comments of videos that are viral in my niche. In those comments, you will find real people asking real questions. The moment I find a question repeating several times I create a video out of it.
Now comes the second process, which is creation. This has three steps - write, shoot and edit. First, we need to write the script, then we need to shoot the content and then edit that thing. People spend the most time here but I spend the least here coz there are other more important processes in the place which people don't understand or know about.
This is a very important process. After creating and having the final content piece, now you need to distribute the content in such a way that it gets views and attention. Running ads for even 200 bucks on every post that you do is not a harm. Even that can lead to a lot of attention and views in a longer period of time. The distribution also needs to be in the form of an ecosystem that we will talk about in the 5th point.
Every comment and share counts. Always use the technique of asking don't tell on your videos. This means that whenever you get a comment, instead of "thank you", you can ask a question which will potentially lead to a second comment, third comment and so on. The more the engagement, the more the reach.
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And the last step that makes this a compounding effect is ecosystem. That means what different platforms you can connect with each other to create an ecosystem so that people keep on going to every platform where you are making it a BIG win for you. The more you redirect people to the other platform the more people would get into your ecosystem. Something like Instagram >> YouTube >> podcast is a simple example of this.
See, I told you it's easy and perfect
Now whenever you are going to post have all these things in mind and then go do content posting and all.
Aman Pal
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