Perfect Advice You Need On How To Pandemic-Proof Your Business

Is it possible to pandemic-proof your business?

The short answer is a resounding “yes.”

The longer answer is that it takes time and effort.

Feeling skeptical?

Let me ask you this.

How do you feel right now knowing that you didn’t pandemic-proof your business?

Enough said.

From pandemics to selling your business.

Do you know the difference between a failed exit deal and a pandemic?

Both scenarios show you the weaknesses in your business.

A quick story.

I started my eLearning company right out of school with no money, experience, or team. I had no business being in business.

My saving grace was grit and passion, which kept me in the game long enough to experience success. With success comes attention.

My company caught the attention of a smart, experienced, and sophisticated buyer. I received an unsolicited 7-figure 3-times EBITDA offer to buy my company.

Something didn’t feel right, and I said “no” to the offer. Two years later, I said “yes” to a 9-figure 13-times EBITDA offer.

My company value increased 10X with the same people, customers, and service.

The first exit offer was a failure in transacting but a winner in showing me the weaknesses of my company.

Like the failed exit offer, a pandemic shows you the weaknesses of your company.

When you’re caught by surprise with a pandemic, it’s too late to pandemic proof your business. You’ve failed only if you don’t pandemic-proof your business for the next one.

And there will be another pandemic.

How do you pandemic-proof your business today so you can profit tomorrow?

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Perfect Advice You Need On How To Pandemic-Proof Your Business was originally published on JeffreyFeldberg.com