People Need People... and People Need Robots

I saw Michael Franti and Spearhead perform in Boston last night. Great show, and no artist gets the audience more involved and engaged. Franti sings a song called "People Need People." And for too long, the dialogue in the robotics and automation industry was that we need more people, not robots stealing people's jobs.

Now though, worker shortages, the evolution of tech to manage tasks with a lot of risk or that require incredible precision or are simply too time-consuming create opportunities to accelerate automation across industries.

Suffolk Construction and MassRobotics recently hosted a "Robotics in Construction" event as part of MassRobotics' Signature Series. Like many industries, this is one on the cusp of transformation through adoption of new technologies and automation.

And there is tremendous pressure to scale to meet building needs, especially net-zero or clean energy-focused projects. As a contrast, the home-building industry human labor allocation is currently about 50%. Automotive manufacturing? 10%.

The opportunity is real and it is now.

These emerging companies need to tell their stories more broadly to drive adoption, and to show that they can scale.

The Boston Globe writes about the state of robotics in construction in this article, ?In robotics land, a new focus on construction.

Eugene Demaitre writes about the event and industry here, Robotics in Construction Event Examines Challenges, Investment, and the Future of the Industry.

People need people -- and robots. Let's keep telling those stories, showing ROI, and marketing robotics and automation to the construction industry. Mower Agency | 100% Employee-Owned can help. Learn more here: Mower's Technology Specialty.

In other news, save the date for the always-fun MassRobotics RoboBoston and Robot Block Party event on September 30.

Did you read the B2B Benchmark Report from LinkedIn? Good content here for B2B marketers.

White Castle loves robots!

Robotics investments at more than $3 billion for the year.