(People 7) Solving Real Issues: Gen Z's Blueprint for Purpose-Driven Side Hustles
Stella Marie Colima Galimpin
I am a Strength Maker. Success comes with skills, strengths, and life's purpose. SKILLS + STRENGTHS + PURPOSE = SUCCESS
This article by Meg Sauer looks into the insights shared by Steven Schwartz, a young entrepreneur from Generation Z about building successful side hustles. Schwartz stresses the crucial step of identifying genuine problems to solve, emphasizing that this not only must meet real needs but also resonate with your potential customers. A successful side hustle doesn't just follow trends but focuses on substantial problems that people are willing to pay to be solved.
This approach aligns with the Gen Z mindset of valuing work that has a purpose.
Schwartz also advises aspiring side hustlers to utilize their unique skills and passions which can be a primary differentiator in their ventures and generate genuine interest.
Schwartz underscores the role of technology in enabling these endeavors, allowing individuals to reach a broader audience and expand their businesses. While he advocates for embracing digital tools, he also emphasizes the
importance of balancing online activities with authentic connections and networking.
This article highlights the importance of identifying and solving authentic problems as the foundation for a successful side business. Coupled with leveraging personal skills and passions, utilizing digital platforms, and fostering real connections, it can then lead to a purposeful and profitable venture for university students and aspiring entrepreneurs.
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