Peak Season Fix: Brought to You by Overdose.

Peak Season Fix: Brought to You by Overdose.

The Overdose Peak Season Power Series. A fast-paced, 6-week program designed to elevate your peak season strategy.?

In each 30-minute episode, Overdose’s digital experts deliver actionable insights and functional empowerment tailored for eCommerce professionals. Expect 20-mins of focused highlights, followed by a short open Q&A, and a final summary.?

This series is all about being practical, no BS—no sales pitch, just valuable content to fuel your growth. Get ready to leave each session with new ideas and tactics you can implement immediately.

#001 : Peak Season Power Series _ Email Cut-Through with @ Amanda & Lauren.

In this first episode of the series, raise your holiday sales and learn how to leverage consumer insights, refine automation workflows, and optimise A/B testing for peak results. We’ll uncover the best send times, ensure compliance, and boost deliverability rates - Equipping you with practical tips that enhance campaign effectiveness, empowering you to maximize conversions and drive revenue this holiday season with expert tactics.

Hosted by Amanda Laurence & Lauren Smith .

#002 : Peak Season Power Series _ Maximising Conversions with @ Shan & Sam.

For part two in the series, let’s get your website humming in time for peak season! Explore CRO + UX strategies that are driven by data to enhance your website’s performance where it matters most.

Hosted by Shantelle Johnson & Samantha Cheah .

#003 : Peak Season Power Series _ SEM & SEO Success with @ Bige & Leslie.

Episode three is where we gear up for Black Friday with a power-packed session on SEO and SEM! Discover key strategies to boost your website’s visibility, drive traffic, and maximise conversions during the year’s biggest shopping event. Bige and Leslie will deliver actionable tips on optimising your SEO, crafting targeted ads, and analysing performance to ensure your campaign hits the mark.

Hosted by Bige Yilmaz & Leslie Tan .

#004 : Peak Season Power Series _ Always On vs. Peak with @ Vincent & Zoe.

Episode four leads us to ask, are you curious about balancing always-on advertising with the intensity of BFCM campaigns? We’ll explore the best practices for keeping your funnel full year-round while making a powerful impact during the high-stakes BFCM season. We’ll discuss strategies for maintaining continuous audience engagement and crafting targeted, compelling offers that stand out when it matters most.

Hosted by Vincent Corneille & Zoe Dwyer .

#005 : Peak Season Power Series _ Media Planning with @ Bige & Vincent.

In episode 5, we’ll dive into best practices for selecting the right paid channels and targeting the audiences that matter most during this crucial shopping period. From refining your ad strategy to maximising ROI, we’ll equip you with the tools to make informed decisions and drive success this Black Friday Cyber Monday.

Hosted by Bige Yilmaz & Vincent Corneille.

#006 : Peak Season Power Series _ Shopify Optimisation with @ Martin & Ryan.

In the final episode, get your Shopify store at its peak by optimising your customer experience at every touch point. This session will be jam packed with actionable quick wins to make every customer a winner.

Hosted by Martin Cox & Ryan Delaney.


Find the whole series here.


Laura Jackson

Chief Executive Officer - Australia - Overdose Digital - Thought Leader & Advisor at B2B eCommerce Association of Australia

4 周

Grand final month!

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