Paving the Way for Spatial Computing
Entrance to Immersive Entertainment Space Area 15

Paving the Way for Spatial Computing

In this week's article, we'll explore why digital transformation is vital, the key stakeholders involved in this grand undertaking, and a few questions to consider to launch a mind-blowing spatial computing product in the marketplace.?

Importance of Digital Transformation:

There have been several attempts at re-branding and launching hardware and software to transport us to immersive spaces. Digital transformation is a popular buzzword we toss around but it's the very essence of what is needed to keep up with the fast pace that emerging technologies are shaping our personal and professional lives. By harnessing the power of spatial computing, we can revolutionize everything from location based experiences (LBEs) to classrooms and bring people into a realm where reality and fantasy collide in the most delightful ways imaginable. Spatial computing, holds the key to unlocking this thrilling adventure but only if we are prepared ahead of time.

Key Stakeholders:

Now, let's talk about the crucial players in this game-changing symphony. There are no shortage of visionary executives? that will be the driving force behind this digital transformation, leading businesses into uncharted territories. You have probably already begun your planning for 2024 and beyond by asking:

  • How much will it cost us??
  • How soon will we be ready??
  • What people, skillsets and where will we hire??
  • What are the market opportunities??
  • What will our roadmap look like?

Who will bring this all together? Technology experts will weave their magic, building the foundation and laying the digital tracks for your spatial computing product. At the end of the day you will want to have creative teams, armed with their imaginations, that will leave customers wanting to return time after time. The marketing maestros will ensure that the world knows about your digital marvel, turning heads and capturing hearts. Last but not least there are the operational and engineering heroes who will ensure a seamless experience, providing the infrastructure and support required to bring the magic to life.

Setting up Infrastructure:

Infrastructure—You’ll need the hardware,software, and media systems to deliver the the behind-the-scenes wizardry to make this spatial computing extravaganza a reality. A great example of a company who has already adopted this and brought it to market is https://play-lu.com/ They create interactive playgrounds in the edTech space.

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PlayLu .com (2003)

We need an infrastructure that can handle the mind-boggling amounts of data that make these experiences possible. A network that's as robust as built to last like the pyramids and as reliable as a 10 movie franchise. Real-time data transmission, seamless interactivity, and the ability to cater to thousands of guests at once—these are the demands of our digital kingdom.

And let's not forget the integration piece, (change management is so fun). We need to seamlessly integrate it with our existing systems. Ticketing, queuing, and all those nitty-gritty details should be like the unsung heroes of our story—working quietly behind the scenes to ensure a cohesive and smooth experience for customers. Embracing digital transformation isn't just a matter of survival—it's a chance to unlock uncharted realms of enchantment and create memories that will last a lifetime. By bringing together our visionary executives, tech experts, creative masterminds, marketing gurus, and operational heroes, we can embark on this magical journey together.

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Universal Studios Orlando - Fast & Furious Ride

The 2nd project I'd like to highlight is Universal's Fast & Furious ride. Immersive technology is already part of the DNA for theme parks around the world. The ride's advanced technology, combined with the franchise's adrenaline-fueled spirit, aims to provide guests with an immersive and exhilarating experience that captures the essence of the Fast & Furious movies

Investing in the right infrastructure, from high-resolution displays to a reliable network, will lay the foundation for your spatial computing masterpiece. As time goes on we'll seamlessly integrate spatial computing into our existing systems, ensuring that every experience is one they will never forget.

It is easy to get excited about new technology and how you can integrate it into your business. Do you have the budget? the buy in? are you willing to let go of old systems, adapt or build entirely new ones? Whatever your company wants to build with spatial computing, the world is anxiously waiting to experience new content in the real and digital worlds. I am wishing you and all of your team's the best of luck as you begin to create the foundational spaces for immersive worlds in the future.

Krystal Cooper

@GDC2025- Catch our IGDA session Game Jams for Kids Friday 10am 3/21

1 年
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