Patrick Starrr’s Social Rebrand: IAG x Wolfe Co. Collaboration

Diving Deep into Social Media Strategy with Wolfe Company

Welcome to our exciting new series where we delve into the intricacies of influential Instagram profiles and uncover the strategies that make them successful. I'm Catherine Aguilar , the Founder of Impact Alliances Group – Legacy Brand Builders , and I'm thrilled to announce our collaboration with Amanda Kohal from the Wolfe Company, a renowned expert in social media strategy and the brain behind the Instasite Method.

Meet Your Analysts

In each episode, I’ll focus on the dynamics of brand identity and community engagement, especially how they intertwine with corporate social responsibility. Amanda, a social media expert known for her Instasite Method, will dive into the technicalities of design and engagement to show how these elements can elevate any brand’s online presence.

Series Kickoff: Analyzing a Social Media Starrr

We're starting with a bang by focusing on none other than Patrick Starrr, the fabulous Filipino-American makeup influencer whose vibrant approach to social media has captivated millions. In this series, Amanda and IAG Founder Catherine Aguilar explore the nuances of Patrick’s strategy, looking closely at his engagement techniques, branding, and his unique way of storytelling that champions social responsibility.

Throughout this series, you'll gain insights into:

• Brand Identity and Engagement: Catherine will analyze how influencers can strengthen their brand identity through CSR/CER and impactful community engagement.
• Instasite Strategy and Design: Amanda will detail how to optimize Instagram profiles for better user engagement and design aesthetics, turning them into Instasites.

What We've Uncovered

• Reel 1: Identity and Representation
• In this reel, we discuss how Patrick’s Instagram could better reflect the full spectrum of his identity, from his background to his professional achievements. We highlight the importance of showcasing every facet of one's persona to foster deeper connections with diverse audience segments.

• Reel 2: Current Inefficiencies and Strategic Recommendations
• We identify current inefficiencies within Patrick's Instagram and suggest a complete overhaul using the Instasite method. This strategy would streamline his content and highlight his mission and values, making his social media presence as impactful as his offline endeavors.

• Reel 3: Instasite Impact Renovation
• This final reel unveils our collaborative Instasite renovation for Patrick's brand, showcasing a transformed Instagram strategy that amplifies his legacy and purpose-driven impact.

• Follow IAG on Instagram and TikTok
• Connect with Amanda Kohal with The Wolfe Co. on Instagram and TikTok

For those interested in a deeper dive into our strategies and research methodologies, we encourage you to visit our detailed blog post which provides further context and a richer understanding of our approach to social media branding for impact.