Passwordless Authentication: Revenue Split by Product
KuppingerCole Analysts

Passwordless Authentication: Revenue Split by Product

The technology around the Internet has progressed drastically, and from the moment it started until today, there have been radical adaptations. Although the Internet has changed significantly since the early days, passwords have remained virtually the same. On the other hand, cybercriminals have targeted operating systems with increasing sophistication and frequency as computers have become more accessible worldwide.??

As vendors look for different ways to keep passwords secure, passwordless authentication solutions have emerged as an alternative method of authentication. By adopting a passwordless system, businesses and organizations will remain competitive, secure, compliant and aligned with current technologies.???

There is a wide range of products that vendors offer. Our analysts studied this market segment and obtained the following figures for the revenue split by product:??

Software license: 33,6%?

Subscriptions: 40,6%?

Maintenance: 24,5%?

Others: 1,3%?

Subscriptions are by far the most common revenue model. A further shift to subscriptions away from the traditional license models is expected. Since the common delivery model is IDaaS, which is typically subscription-based, this makes sense. In a similar vein, with the number of subscriptions going up, software license revenue will decrease over time. Regarding maintenance, the figure will likely remain high, since monitoring and improving processes is part of this service.??

Great Job spreading the company goals Oksana Schinas.????

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