Passionfruit Pulse #4

Passionfruit Pulse?

Hey passionate people and welcome newbies!?

It's?Thursday, which means we've nearly completed another week. Give yourself a pat on the shoulder. You deserve it.?

Now, get ready for your fave time of the week.?Passionfruit Pulse?time?→ a list of?articles?and?marketing campaigns?that get our?pulses going.?

There is an?overwhelming?amount of content out there.

It's so hard to know what's worth reading and what's not. So, every week, we make it easy for you by?sharing a selection of?super?valuable content, related to talent and marketing.?Not for skim-reading.?

What's raising our pulse...

The future of work:

• We've all heard of couples counselling but what about?counselling for?co-founders?
• The?tech layoffs?are naaat stopping...
• Employee retention?isn't all down to HR,?marketing can help?too.?
• Can startups ever beat?Microsoft? Or should we stop trying??

Marketing:

• Want to raise your?engagement on social media? Here are?the best times to post?on Facebook, Insta, TikTok, Twitter and LinkedIn.?
• Microsoft?previews new 'designer' tool which allows?AI art generation?for marketing campaigns but is it?legally moral?
• Why?brand ambassadors?should be part of your marketing?strategy.
• To be a?great brand?you need to?examine?every part of your business.?

?Need help with demand generation??Passionfruit specialists?hit different...

?Marketing campaigns we love...

Match encourage daters to love themselves first in cheeky new campaign.?

Nothing to say here other than...hats off to Oatly who always smash their ads.

HEINZ Away From Home releases?delicious?tomato blood for veggie vamps just in time for Halloween.?

What we are obsessing over...

Brand personalities shining hard on Twitter.

Brands are?KILLING?it on Twitter right now and?we are here for it.?

We love?sarcasm.?We love seeing?brand personalities.?We love a lil bit of?controversy.?

Basically, there isn't anything we don't love. Keep it coming people.??

Ooh, not another webinar...

Oh yes, there's another one. And this one is?not?to be missed.?

Learn how to market your business on TikTok and win big?

From a channel we thought would only last during lockdown whilst we needed to be entertained to the now apparent heir to Instagram.

TikTok has become an?indispensable. part of many?marketers' toolkits.

The reality is there is still so much more for early-stage start-ups and scale-ups to do on the platform.

Join our co-founder? Raffi Salama ,? Mob ?founder and CEO,? Benjamin Lebus ?and Kyra Media Co ?founder and CEO Dev Karaca , for this intimate panel discussion.

Date:?Wednesday,?26th October 2022

Time: 2PM-2:40PM BST

Sign up: HERE