Passion Is Contagious: The Number One Rule of Fundraising

Now that we have reset your mindset on how to stop spending money, let us move on to raising money. I get a lot of questions about raising funds for your startup from anywhere, so here we go. This will be a 4 part newsletter as this is not that easy!

If you have a big vision, probably you will need some outside capital. This is where I spent most of my time in the last almost 20 Years. So the great news first, it has never been easier to reach investors anywhere in the world, than today, there are also more accelerators and programs making it easier for any startup founder wherever you are to reach anyone. When I did start raising, you pretty much needed a Silicon Valley Zip Code for anyone to even open your e-mail. So now the downside- it has gotten super crowded with tens of thousands of trying to raise capital. So I am here to share some of my secrets of raising funds successfully for over a decade again and again.

Unleashing the Power of Funding: My Personal Fundraising Journey (Not a Humble Brag!

Let's delve into my fundraising track record, which comes with an important disclaimer: I never raise funds just for the sake of it. My mission is to secure funding for technology companies that have the potential to make a significant impact but require additional capital to realize their vision. To date, I have successfully raised approximately $26 million USD from a diverse group of investors, including about 1500 retail investors via Regulation CF in the US and through Prospectus offerings in Europe.

Additionally, we have secured $25 million from private and angel investors, and $57 million through venture restructuring with leading firms such as Kleiner Perkins, Wellington Partners, and Triple Point Capital, among others. Over the years, my team and I have skillfully managed and obtained funding for over 100 government grant-funded programs in Germany, totaling over €20 million for 62 innovative Cleantech companies. Depending on time available I advise a small number of startups and even open my own investor network- If you want to reach out, you can book an appointment Here: Julien 60 Minute Intense Fundraising Coaching

Notably, even while working remotely from Bali, we've raised over $5 million through future grants without ever leaving the island. It is important to emphasize that these funds are not for personal gain; instead, they are exclusively for the growth and success of the companies I represent. As a representative of the government side, I am prohibited from participating in any share offerings, including those from notable IPOs such as Sono Motors and Lilium Aviation, both of which went public on Nasdaq for substantial sums. My passion lies in making a difference for visionary companies, and I am committed to continuing this journey of fostering impactful ventures. So let us get started!

Unlocking Success: Embrace the Remote Revolution for Your Next Startup!

In today's dynamic business landscape, I firmly believe that the future of startups lies in going fully remote. Embracing a remote work model not only expands your talent pool but also unlocks the potential for cost savings and efficiency. By harnessing the power of technology, you can build a team that is not bound by geographical limitations, allowing you to tap into diverse skill sets from around the world. Moreover, a cost-effective approach enables you to allocate resources strategically, maximizing your runway and increasing your chances of success. So, if you're ready to embrace the future of entrepreneurship, make your next startup 100% remote and witness the incredible possibilities it can unfold.

Passion Reigns Supreme: Unleashing the Power of Your Entrepreneurial Spirit in Fundraising

When I first delved into the world of fundraising, I was a complete novice, with no prior knowledge of pitch decks, business plans, or financial modeling. However, in those early days, I stumbled upon a fundamental truth that has stayed with me throughout my journey: passion reigns supreme. Whether you're seeking time, customers, or investment for your startup, it all boils down to one critical element – your unwavering passion. It's the spark that ignites interest, captures attention, and inspires others to join your cause.

Are you ready to get in the Game? No! I mean are you ready?

Forget about pitching to strangers or sending out spammy emails to every major VC in the industry. That's a surefire way to get ignored or rejected. Instead, start with your inner circle – the people who know and believe in you. Yes, your first pitch will suck, but that's how you learn and improve. Get their feedback, ask for their support, and gradually expand your network from there.

Don't be afraid to challenge the norm and question the traditional fundraising approach. It's time to ditch the old ways and embrace a more personal, authentic, and controversial approach to fundraising.

Be bold, be daring, and watch as your passion and conviction creates excitement and interest among those who truly matter. This is your journey, and it's time to make it count. People will invest in you! If you cannot inspire anyone, how is your business going to grow?

Rich People Have Money- They are looking for more than a place to park their funds. Find out what it is and you increase your chances.

In the world of fundraising, never underestimate the power of the human perspective, especially when dealing with angel investors or crowdfunding backers. It's not merely about the money; in fact, the money talk often comes last and can be the trickiest part. Instead, focus on building a genuine connection with your potential investors, making them your allies in your journey. Get them involved in your process, demonstrate your ability to execute your vision, and show them the passion driving your endeavor. Building these relationships takes time, but it's an investment that pays off in spades when you have a group of dedicated supporters rallying behind your startup. So, in this chapter, we'll delve into the art of human connection and how it can be the key to unlocking the doors to success in fundraising.

If you can find out what is triggering your potential investor, you are halfway there. Are they interested in being part of your journey? Are they looking for purpose? Are they looking for something to brag about? In the end, you are dealing with people who have money, so making money is very rarely the driving factor.

The Power of the Plus One: Why Paying Attention to Significant Others Can Make or Break Your Funding Deal

One of the biggest mistakes I often see founders make is underestimating the importance of the significant other. It's crucial to pay attention when meeting potential investors, especially if they bring their spouse along or if you encounter them in a social setting. Always make an effort to engage with both partners, especially the quieter ones in the relationship. Remember, no one will risk their relationship or financial stability by investing in your startup if their spouse isn't on board. Being mindful of this dynamic and ensuring both partners feel valued can make a significant difference in gaining their trust and support for your venture. So, be very aware of the influence that significant others can have on an investor's decision-making process.

Start Updating Investors Long before you Ask for Money, build a track record first.

Unless you are a Seasoned startup Founder with direct access to top investors and a great track record, forget about stealth-mode!

Building a culture of transparency and constant communication with your investors is the key to success in today's startup world. Gone are the days when ideas alone could win hearts and wallets. Investors want to see action, they want to see you execute your plan every step of the way. So start updating them long before you even think about raising funds. Keep them in the loop during the raise itself, and most importantly, continue updating them after the raise is done. Show them that you're not just a talker, but a doer who can turn ideas into reality. Be open about your challenges and setbacks, and share your triumphs with equal enthusiasm. Let them be a part of your journey, and they'll be more than willing to support you on your path to success. Remember, it's all about execution, and actions speak louder than words.

Winning Investor Support: The Power of Nurturing Respectful Connections

Treating everyone who supports you with respect is not just a matter of good manners, it's a strategic move that can make or break your startup journey. Whether it's investors, mentors, or potential partners, be kind and supportive of others. Remember, people are investing in you, not just your business idea. If you're someone they enjoy working with, someone who inspires them, and someone they genuinely want to see succeed, they'll be much more willing to invest their time, money, and resources into your venture. On the flip side, if you come across as arrogant, dismissive, or difficult to work with, why would anyone want to invest in you? Investors are not desperate to be part of your deal; they already have money. So, if an investor seems overly eager to invest, it's essential to question their motives. Either you're the hottest company around, or they might not have much to offer beyond their capital. Always remember, success in fundraising comes down to building strong, respectful, and inspiring relationships with those who believe in you and your vision.

END OF PART 1

Thank you for joining me on this exciting journey into the world of fundraising! We've explored the essential elements of successful fundraising, from harnessing the power of passion to building strong connections with your inner circle and beyond. Remember, this is not a one-size-fits-all process, and it requires dedication, strategy, and the ability to adapt. So, stay tuned for more valuable insights and tips as we navigate every step of raising funds from anywhere. Don't forget to share this content with fellow entrepreneurs and aspiring founders. I'm here to support you on your path to success, so feel free to reach out if you're seeking advice and guidance. Let's make your startup dreams a reality!

Best wishes from Sunny Barcelona,

Julien Uhlig

If you are interested in stopping wasting your time and raising the money you need- Here is my Signup Link for a 60 Min. Intensive- no BS coaching

[email protected]