Part 10: Scaling Laws & The Rise of Large Language Models – How Bigger Models Changed AI Forever
Kiran Kumar Katreddi
VP Platform Engineering @ Meesho | Ex-Yahoo,Ex-Akamai | Architecting Bharat-Scale Systems | Scaling Next-Gen Platforms for 150M+ Users with Reliability & Resilience
Introduction: A Paradigm Shift in Language Models
In Part 9, we explored how models like BERT, GPT, T5, and ELECTRA reshaped NLP through transfer learning and fine-tuning. However, the next breakthrough did not come from architectural innovations but from a deceptively simple idea: bigger models trained on more data unlock new capabilities that smaller models cannot achieve.
This realization led to the era of large-scale language models (LLMs), where sheer size—measured in billions of parameters—became the key to generalization, reasoning, and language mastery. But scale alone wasn't enough. Researchers discovered fundamental principles that governed how models learn, leading to emergent abilities, in-context learning, and models that could perform tasks with minimal or no supervision.
We begin this journey with a pivotal paper:
GPT-2 (2019): Unsupervised Multitask Learning
OpenAI's GPT-2 marked a significant milestone in NLP by demonstrating that autoregressive language models, when scaled appropriately, could perform a variety of tasks without explicit supervision. With 1.5 billion parameters, GPT-2 was trained on 40 GB of internet text, enabling it to generate coherent text and tackle tasks like translation and summarization without task-specific training.
(Note: In simple terms, parameters are like the "neurons" of an AI model. They determine how the model processes language, recognizes patterns, and generates text. More parameters generally mean better language understanding and generation, but efficiency also matters)
Zero-Shot Learning
GPT-2 was trained with a simple objective: predict the next word given a sequence of words. Surprisingly, this led to a powerful generalization ability—it could perform tasks like translation or summarization without explicit supervision. The model could generalize to new tasks simply by understanding the prompt, without any examples.
Example: Zero-Shot Translation :
Prompt: "Translate English to Hindi: The weather is pleasant today."
GPT-2 Output: "?? ???? ??????? ???"
Even though GPT-2 was never explicitly trained on translation tasks, it learns from context and generates an accurate Hindi translation!
This meant that instead of fine-tuning on thousands of examples, the model could infer the task just by reading the prompt. This was the birth of zero-shot learning—where a model can generalize to unseen tasks purely from context.
Impact:
But GPT-2 was just the beginning.
GPT-3 (2020): Few-Shot Learning and Emergent Abilities
Building upon GPT-2, OpenAI introduced GPT-3, which scaled the architecture to 175 billion parameters. This expansion enabled GPT-3 to exhibit few-shot learning—performing tasks by conditioning on a few examples without parameter updates / updating weights.
Few-Shot Learning
Unlike zero-shot learning, few-shot learning allows the model to adapt to new tasks by providing a few examples.
Example: Few-Shot Question Answering Prompt:
Q: What is the capital of India?
A: New Delhi
Q: What is the capital of France?
A: Paris
Q: What is the capital of Japan?
A:
GPT-3 Output: "Tokyo"
Scaling Laws and Emergence
Researchers found that as models grew larger:
Impact:
Limitations:
But as GPT-3 grew in scale, researchers realized brute force wasn’t always efficient.
Chinchilla (2022): Smarter Scaling
Research by Hoffmann et al. introduced Chinchilla, a model that challenged the notion that bigger is always better. By balancing model size (70 billion parameters) and training data volume (1.4 trillion tokens), Chinchilla achieved superior performance compared to larger models like GPT-3, emphasizing the importance of data quality and efficient training
Compute-Optimal Training
Instead of blindly increasing model size, Chinchilla followed an optimal balance between model parameters and dataset size. This led to higher accuracy, lower costs, and better factual reliability.
Example: Improved Factual Accuracy Prompt: "Who wrote Pride and Prejudice?"
Chinchilla Output: "Jane Austen." (GPT-3 sometimes incorrectly attributed the book to Charles Dickens.)
Impact:
PaLM (2022): Reasoning and Multilingual Mastery
Google's Pathways Language Model (PaLM) further expanded the capabilities of LLMs with 540 billion parameters. Trained on a diverse corpus, PaLM excelled in logical reasoning and multilingual tasks, showcasing the potential of LLMs in cross-lingual transfer and complex problem-solving.
Chain-of-Thought (CoT) Reasoning
PaLM introduced step-by-step reasoning, improving on GPT-3’s basic logic.
Example: Math Word Problem Prompt: "If Alice has 3 apples and gives 2 to Bob, who buys 5 more, how many apples does Bob have?"
GPT-3 Output: "5 apples." (Incorrect)
PaLM Output (CoT):
Alice gives Bob 2 apples.
Bob buys 5 more apples.
So, Bob has 2 + 5 = 7 apples.
(Correct reasoning process)
Example: Multilingual Understanding
Prompt: "Translate the following sentence into Hindi: 'Artificial Intelligence is transforming the world at an unprecedented pace.'"
PaLM Output: "??????? ??????????? ????????? ??? ?? ?????? ?? ??? ??? ???"
Example: Code-Switching (Mixing Hindi and English in a conversation)
Prompt: "Explain the concept of Chain-of-Thought reasoning in Hinglish."
PaLM Output: "Chain-of-Thought reasoning ek technique hai jisme AI step-by-step logic follow karti hai. Jaise agar hum kahe: 'Agar ek aadmi ke paas 3 apples hain, aur wo 2 kisi ko de deta hai, to uske paas kitne bache?' To AI yeh sochne lagegi: 'Uske paas 3 apples the. Usne 2 de diye. To bache 3 - 2 = 1 apple.' Yeh structured reasoning approach AI ke answers ko zyada accurate banata hai!"
PaLM excels in multilingual NLP, handling translations, code-switching, and contextual understanding fluently. ??
Impact:
The Evolution of Large-Scale Models: Key Takeaways
Conclusion: What’s Next? Part 11 - Multimodal AI and AGI
The rise of large-scale models has transformed AI into a general-purpose reasoning engine. But what happens when models go beyond text?
In Part 11, we’ll explore:
The journey from simple word prediction to multimodal intelligence is just beginning! Stay tuned. ??
Further Reading & Research Papers