"Paper vs. Digital Graphic Recording: The Real-Time Visual Engagement Battle"
Visuality EU
We create impact by telling stories, sharing knowledge and facilitating people and processes. Let's connect!
In today's dynamic world of events and conferences, the art of graphic recording has undergone a remarkable transformation. Beyond the traditional pen and paper, digital tools have opened up a world of possibilities for graphic recorders, enabling them to craft visually stunning masterpieces. But as our colleague Joyce Van Kerckhove reminded of at an event, it's not always about the aesthetics or the medium – it's about what's most useful for our audience.
Real-Time Visual Engagement: The Power of the Paper
At this event, a participant who had witnessed both digital and paper-based graphic recordings in action shared eye-opening feedback. He shared that when he saw the paper version, displayed prominently throughout the day, it felt like an integral part of the event, evolving from a blank canvas to a comprehensive visual story. There was a real-time engagement with the content, inviting participants to interact and contribute.
In contrast, the digital graphic recording was presented at the end of the event, leaving the observer pondering a different approach. While digital recordings certainly has more graphic possibilities, the delayed presentation might disconnect the audience from the creative process.
领英推荐
Going Beyond Aesthetics: The Audience-Centric Approach
As Joyce pointed out in her reflections, the attraction of digital may lie in its ability to create visually stunning graphics, but the paper version fosters much more interaction with the audience. It's a reminder that our primary focus should always be on the usefulness of the graphic recording, not our own aesthetic egos.
The true value of graphic recording lies in its ability to provide clarity, insights, and a deeper understanding of the content. It's not merely about wowing the audience with visually pleasing graphics; it's about helping them grasp key points, identify connections, and pinpoint missing gaps in the discussion.
In conclusion, while the digital graphic recording can be an added value in many settings, it's crucial to remember that the real magic lies in providing value to our audience. Graphic recording should be a dynamic tool that enhances understanding, fosters engagement, and turns events into transformative experiences. So, the next time you pick up your markers or stylus, ask yourself, "How can I make this graphic recording truly valuable for my audience?" That's where the real power of graphic recording lies.
What do you think? Share your opinion, experiences or thoughts about this topic!
Strategic Design Lead ?? Esko Ideation Team ?? Figmagician ? Doodler ?? DEI Comms Lead
1 年As long as we don't have wall-sized digital drawing screens with that authentic 'paper & marker feeling'...you will need both? ;-) Of course having a digital version has a lot of benefits, but I'm always super impressed by those huge live recordings you do at Visuality! I imagine those really impact the atmosphere at conferences.