Packaging Innovation Tracker: Refillables, Waste Reduction & More

Packaging Innovation Tracker: Refillables, Waste Reduction & More

Sustainable packaging is no longer a nice-to-have option. Today, more and more brands are using some type of eco-friendly packaging and are working toward making all their packaging sustainable. It’s not only the right thing to do for the environment, but it will likely help brands reduce waste and gain good will with their customers.

Read on to learn more about:

  • Waste minimization strategies
  • Monomaterial design updates
  • New refillable packaging concepts
  • Glassification options

>>>Read or download the full report here: https://gcimagazine.texterity.com/gcimagazine/january_2023/MobilePagedReplica.action?pm=2&folio=30#pg47

The Waste Problem

While many suppliers are introducing sustainable innovations, some are even decoding the challenge new packaging is designed to address. For instance, more than 10% of beauty and personal care products go to waste, per a new report from Avery Dennison, including the discard of 4% of stock due to perishing, spoiling or damage, as well as disposing of 6.2% due to overproduction.

Notably, the beauty sector has the highest amount of lost inventory (6.2%) when compared to other industries analyzed by the report, such as apparel (3.9%), pharmaceuticals (3%), food (2.9%) and automotive (1.1%).

The total sale value of the beauty industry’s discarded product stock may total as much as $4.8 billion.

The waste is a result of inefficiencies that may drive as much as 2.8% of total profitability loss for beauty and personal care companies.

According to the report, titled "The Missing Billions: The real cost of supply chain waste," 52% of beauty and personal care companies currently track unique items within their supply chain; this is expected to rise to 90%, based on survey responses.

Surveyed companies note that about 23% of their total company sustainability impact comes from their supply chain activities. Yet just 3.6% of technology budgets are dedicated to supply chain sustainability improvement.

The challenge is exacerbated by a lack of visibility across trading partners, per the report.

The solution to such widespread waste includes technologies such as blockchain tracking, RFID, robotics and autonomous vehicles, such as drones, that can improve accuracy of production and supply chain stability.

"A key challenge for the industry is product expiry while on shelf leading to wasted inventory," says Eduardo Kawano, digital transformation, supply chain senior manager at Grupo Boticário, who was interviewed as part of the report. "We have addressed this by adopting RFID and a ‘first expired, first out’ model which ensures the products with the shortest shelf life are positioned at the front of the store and sold first. This is crucial to help us reduce waste and help our sustainability goals."

Francisco Melo, senior vice president and general manager at Avery Dennison Smartrac, adds, "The current supply chain disruption is leading to a waste crisis in the beauty industry and elsewhere. Having visibility is key to optimizing supply chains for efficiency and sustainability, as well as helping to build trust and transparency with consumers. Digital identification solutions play a vital role in supply chain planning strategy, and it is encouraging to see that companies are committed to further drive this change through the increased use of RFID technology in the coming years."

Melo continues, "Digital triggers, such as radio frequency identification, or RFID, provide unprecedented end-to-end visibility in a highly efficient and accurate way. Connected products not only shine a light on supply chains, but also reveal valuable new information to enable consumers to make better decisions, including transparency and carbon footprint data."

>>>Read or download the full report here: https://gcimagazine.texterity.com/gcimagazine/january_2023/MobilePagedReplica.action?pm=2&folio=30#pg47

Manuela delli Carri

Nail Care Expert | Product Manager | Founder & CEO of LEB World

1 年

LEB WORLD uses this technology (RFID/ NFC) for nail polish packaging, and it's just the beginning?

Thrilled to be featured and looking forward to a future of innovative sustainable packaging solutions!

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