P. Louise breaks TikTok Shop records - $2M in 12 hours: The Weekly TikTok Update

P. Louise breaks TikTok Shop records - $2M in 12 hours: The Weekly TikTok Update

Your go-to source for TikTok news, trends and tips! ?

THIS WEEK'S NEWS

UK?Makeup brand, P. Louise had a record breaking TikTok Shop livestream garnering over 2 million USD in revenue, 2.9 million page views, over 150 million likes to name a few across her 12 hour livestream.?

Natasha Bedingfield and Cat Burns to perform at exclusive Team GB x TikTok House Party Live from Paris 2024.?

TikTok releases marketing guide for SMBs. With holiday planning in full swing, TikTok has unveiled a new marketing playbook for SMBs to help maximise their efforts on the platform.

NONSENSICAL'S TOP TIP

?? If something works…keep doing it!??

?? If you find a topic or niche that works really well within your space, don’t be afraid to use it consistently (to a certain degree!)

?? Find ways to adapt this topic/niche with various stylistic and creative approaches in your content - it doesn’t all have to look the same or be presented in the same way.

TIKTOK TRENDS OF THE WEEK

Warp world finger?trend - This trend is where you film someone’s hand responding to someone else wanting to do something. Text is added to the trend which is from the point of view of someone making a statement about what they are going to do or asking a question.? Alternative way to do it: Add two labels to the top of the screen and wag the finger in between the two. Pick a topic that will instantly relate to your audience.?

Underconsumption core?- This trend involves posting TikTok's highlighting your underconsumption, such as rewearing or repairing clothes and repurposing items - a slight dig at overconsumption.?Use this trend to relate to your niche - testing this in a light hearted way.

TIKTOK BRAND OF THE WEEK

Stop everything right now. Monzo Bank are handing out Greggs sausage rolls at ATM's (no lie)! We are obsessed with Monzo's latest collaboration with Greggs. A brand that always thinks outside the box and keeps us on our toes - you never know what's coming next with them. Great job!

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