"Owens Corning Cool Roofing Shingles" Your Marketing Company Should Know this info...
Cory Cullather
Helping Roofers & Home Service Companies Scale with Data-Driven Marketing & True Partnerships
Are you looking for roofing shingles that not only look great but also help to improve your property's energy efficiency? Owens Corning's Cool Roofing Shingles may be just what you need.
Not only do these shingles protect your home from the elements and enhance its exterior look, but they're also engineered to have higher solar reflectance and thermal emittance properties, which can help reduce your home's cooling load on hot, sunny days. We've rounded up a few of our experts to help explain why choosing Cool Roofing Shingles, even if not required, can have potential energy-saving benefits for your home.
Let's start with how a roof reacts to heat from the sun and its impact on the temperature inside your home, and therefore, your energy bills. As the sun's radiation hits the surface of an asphalt shingle roof, three main things happen: absorption, solar reflectance, and thermal emittance. While some level of heat is absorbed by the roof, the roof also reflects a portion of the sun's energy. Shingles with a higher solar reflectance allow less heat to transfer into a home. At the same time, the roof radiates some of the absorbed heat back into the atmosphere. Shingles with a higher thermal emittance also allow less heat to transfer into a home.
If your attic is not properly ventilated and insulated, the absorbed heat may increase the temperature inside your home, leading to increased energy costs. But the Cool Roofing Shingles by Owens Corning can help prevent this. These shingles are specially designed with solar-reflecting granules to help decrease the amount of heat transferred into your home. This not only keeps interior areas cooler, but it also reduces the strain on any home cooling devices, resulting in a more comfortable living space and lower energy bills.
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The Solar Reflectance Index (SRI) is a calculation that ranges from 0 to 100 and uses the aged solar reflectance and thermal emittance measurements of the asphalt shingles materials. This measurement can be used as an indicator of how hot shingles are likely to become when they're exposed to the sun. The lower the SRI value, the hotter the asphalt shingles are likely to be in sunlight. Conversely, roofing shingles with a higher SRI will help reduce the cooling load on your home.
It's important to note that Owens Corning Cool Roofing Shingles must meet specific solar reflectance, thermal emittance, and/or solar reflectance index values defined by the specific energy code to be classified as "COOL" roofing shingles.
In most areas of the U.S., Cool Roofing Shingles are available in lighter hues such as white, light gray, or light tan. However, in California, darker color tones are available, and some state-specific incentive programs are offered for home and business owners who use COOL roofing materials.
In conclusion, the Owens Corning Cool Roofing Shingles are an excellent choice for those looking to improve their property's energy efficiency and sustainability. They not only protect your home from the elements and enhance its look, but they also reduce energy consumption and contribute to a more comfortable living or working environment. If you're ready to take the next step toward building an energy-efficient home, contact Owens Corning Roofing for more information.