Overwhelmed with the Digital
We are not “ancients,” but VIM Executive Coaching admits to not always understanding the need for some executive leaders to wrap themselves in social media. As recently as a week ago, we had an interested coaching prospect sit across the conference table admitting she was often overwhelmed and stressed at having to balance so many “influences.”
As we continued our pleasant conversation, she touched on the topic of social media and the difficulties of staying ahead and on-top of everything and most interestingly, “trying to be everything to everyone.” She was a digital powerhouse! In the course of the day, she maintains two Facebook accounts, two Twitter accounts, a personal blog, Instagram, LinkedIn and over the week, posts to YouTube with an occasional foray into TikTok.
But why?
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