An Oversaturated Market of White-Collar Freelancers - with the COOL name of the GIG economy

Hi Everyone,

I wanted to share something significant that’s been happening in corporations over the last few months.

A VERY striking pattern has emerged in my last 10 Clarity Sessions (a program for Presidents, VPs, CEOs, and Directors).

My clients have been coming up with a similar problem, although, of course, with their nuances. Generally speaking, TWO things are happening:

1. They are in very high positions, with 20-25 years of corporate career, and due to the well-known internal corporate policies, they are neither able to get promoted nor have future predictability. Many are even facing downgrades. It creates significant stagnation, demotivation, and a massive lack of engagement.

Most are considering resigning or changing companies (knowing this latter option is unlikely to change things much). The issue here is that they also don’t want to end up as self-employed “Cool Freelancers” offering services. I’ll be writing an article soon about this topic - An Oversaturated Market of White-Collar Freelancers - with the COOL name of the GIG economy.

I suggest thinking it over carefully, as this ROLE is not for everyone, especially if you have to be a prisoner of social media, managing everything yourself and doing marketing, accounting, email campaigns, and even video editing (at least at the beginning). It is how it is. Later, you can start paying and building a small team, which isn’t very beneficial either, as your market will be volatile, and you will constantly need to generate demand.

The most worrying thing is that all this will be for less income, at least in the first two years—much less than what you currently earn within the corporation. Therefore, I believe the solution is to leverage and fund yourself to prepare your mindset as an entrepreneur, to buy or build businesses (in the real economy) that allow you to no longer work for money but instead make money work for you.

There is a HUGE opportunity here, especially in the United States. I’m not talking about setting up funnels and becoming an affiliate marketer (the current trend and mostly a scam). I’m talking about becoming a true entrepreneur-investor, as this is the leverage you can use for retirement and design a vehicle to live comfortably in the coming years.

2. The problem is similar, but instead of feeling stuck and without an apparent threat in the next 2-3 years, they already know they have the laser pointed at them, and it’s only a matter of time before they will called to negotiate their exit. The biggest issue is that more than 90% of the employees cannot return to the corporation, and almost none have prepared for their next step. The majority have their finances in order due to their excellent salaries, giving them some leeway, but they haven’t invested in developing the necessary mindset to leave the corporate fishbowl. More than 90% consider becoming Consultants or Board Advisors at other companies (as if it were that easy).

This isn’t achieved with trendy courses but with very close relationships (for a select few). On the other hand, what will we do when there are ten times more Advisors than companies with seats to accommodate them?

The outcome is the same as in point 1. You will have to start your venture, but again, you will have to decide whether to run the hamster race as a self-employed individual with your own small company (freelance) or as an entrepreneur buying and building real economy businesses, taking advantage of the HUGE WAVE of SMB sales due to the retirement/death of many baby boomers who essentially built the US economy.

I will be sharing a series of cases that have been occurring with my clients over the past six months, especially over the summer, as it is tremendously striking, without regard for the type of organisation, country, or language.

Stay tuned, and if you are in either of these two situations, I suggest you take action now, yes, even today, even if it’s from the beach ;)

If you’re interested, I can explain how to do it at no cost.

Please send me a WhatsApp and let’s talk: +34699409006.

A warm hug

Regards,

G