Outperforming Together: How PROS is Helping Businesses Win

As the world watched elite athletes compete for gold at the Olympics, I was inspired by the extraordinary power of determination, strategy, and precision. Take Olympic sprinters, for instance. Their 10-second (or less) sprint for gold is the culmination of relentless determination and a meticulously crafted training strategy. It is their preparation—facing fierce competition and striving to outperform—that truly stands out.

These elite sprinters do not leave success to chance. They use data to fine-tune training, optimize running efficiency to reduce injury, and visualize races to sharpen focus, ensuring peak performance when it matters most.

Just like these Olympians, I am also inspired by how PROS customers prepare to win.

The PROS Platform, powered by neural network AI technology, uses real-time contextual data to deliver the most optimal offers, empowering our customers to adapt to ever-changing market conditions and continuously bring winning offers to market. By driving a unified commercial strategy across all sales channels, we ensure our customers are always prepared to meet their buyers where they are.

Trust, security, and compliance are at the core of everything we do. Just as athletes work hard to manage their risk of injury, PROS takes great strides to ensure the accuracy and speed of our results with trust. Our algorithms eliminate outliers to maintain precision, and our platform, the most scalable in our market, delivers response times in milliseconds. We also go to great lengths to help our customers perform at their best, by segregating and securing each customer’s data and ensuring compliance with data privacy regulations.

Through continuous innovation, we empower our customers to win today and continue to lead far into the future.

It is for these reasons businesses around the world trust PROS to help them attract more demand, dynamically price, and drive sales across every channel. The PROS Platform now powers 4.1 trillion transactions annually—an increase of over 40% year-over-year – and counting.

In Q2 we welcomed new customers from across industries, highlighting the breadth and versatility of the PROS Platform, including Air Moana, Atlantic Aviation, Dynata, Lao Airlines, Tropic Air, VitalEdge, and Zeus Fire & Security, among others.

Our clear value proposition is why more customers are prioritizing PROS as a top initiative supported by their boards to drive revenue growth and margin improvement. Our customers are expanding usage of PROS, including AeroMexico, Allegiant Air, Auto Wares, BASF, Carrier, Cathay Pacific, Hertz, Ingredion, Philippine Air, and PODS in Q2, among others.

In our recent earnings call we highlighted that we exceeded the high-end of our guidance ranges across all metrics. We grew subscription revenue by 14% year-over-year, continuing our strong trajectory with a compound annual growth rate of 29% since 2015, while also achieving significant profitability milestones. Our relentless focus on innovation and driving efficiency across our organization led to a 554% improvement in adjusted EBITDA and a 112% increase in free cash flow year-to-date year-over-year.

We continue to invest in innovation to drive even more value for our customers, faster than ever before. We recently released a new generative AI data transformation solution to power seamless data integration between third-party systems and the PROS Platform, automating 70-80% of customer data onboarding, making our AI innovations even easier and faster to activate.

We have also brought to market the only AI-powered solution for ancillary pricing. PROS Dynamic Ancillary Pricing (DAP) uses reinforcement learning techniques to present ancillary service offers to buyers, aiming to drive a higher conversion of ancillary sales over time. DAP can be implemented in just three weeks and has been shown to drive a 2-6% revenue uplift.

These are just a couple of the many AI innovations we showcased at our record-breaking Outperform conference in May, which had its largest in-person turnout ever. The event featured 60 customer speakers who shared remarkable success stories achieved with PROS, highlighting how these innovations are driving significant business outcomes for their organizations.

I want to thank the entire PROS team for their continued dedication to our customers’ success. Together, we are not just helping our customers compete—we are helping them win. Thank you for everything you do.

I also want to thank our customers, partners, and shareholders for their ongoing support of PROS.