Outbound Sales Campaigns (webinar / empty pipeline issues / recruitment strategy)

Welcome to the Saleslift Studio’s newsletter: A monthly newsletter for B2B sales leaders, business owners, and sales developers. Here you can learn more about the latest B2B sales trends and insights.

??? Saleslift Studio - Salesloft Partnership

We were proud to announce that this month we have partnered with Salesloft.? This partnership will help us to integrate our high-quality outbound prospecting methods with their sales engagement platform; in outsourcing and consultancy projects.??

Saleslift Studio utilizes top-tier technology including Salesloft's Sales Engagement Platform to help companies with their outbound sales strategy. Together we build predictable modern sales machines from our offices in Amsterdam, the Netherlands and Newcastle, UK.?

We are also excited to share that together we will conduct a two-part webinar series? ‘The modern sales development machine - the Salesloft edition’.?

During this series, we will cover topics such as using a modern sales machine, building the right target audience, creating cadences by showcasing real-life examples, and using analytics to improve your strategy.

So, If you are looking to level up the way you are doing sales, increase your efficiency, and want to learn more about the latest trends in sales engagement with actual examples, this webinar is for you.

Secure your spot today! You can register here.

We're looking forward to seeing you and delivering some epic value!

?

??? Outbound Sales Campaigns & empty pipeline issues

An outbound sales campaign is not always the solution for your empty pipeline issues.

Sales campaigns can help you to have a clear product-market fit, achieve organic growth for a while, establish a steady client base, etc. However, there are several situations where you may need to do some sort of outbound campaigns but a direct sales approach is not suitable.

Such typical examples are:

?? When you launch a new product in a new market

?? When you enter a new country for the first time

?? When you are a start-up/scale-up and haven’t built yet brand awareness

?? When you offer complex or innovative products/services

?If your company deals with one of the above examples, you can read the full article here to discover alternative methods you can apply to approach your potential clients.

There are plenty of alternative methods we apply at Saleslift Studio.

?

?? ?Outbound recruitment strategy

Practice what you preach: Outbound sales strategy

The same strategy we use for our clients to make sure they get in touch with their ideal prospects (outbound sales strategy), we also apply it for our recruitment strategy. We create different contact moments through different channels with relevant content. By sharing knowledge, inspiring people, and showing something of ourselves, we try to get in touch with the right individuals.

We put a lot of effort into developing the right strategies for our clients in order to appear on the radar of their potential customers. This same attention should also be given to finding and recruiting new people. Working solely with an external recruiter and creating ads occasionally is not enough. So, if you want to stand out from the crowd and hire skillful employees, try to be personal, relevant, and get on their radar.

How we help our clients find the right candidates is not for us to share here, but we can tell you about our approach that helped us to acquire our wonderful people. You can read more about it here.

Have any feedback or ideas for what you'd like to see included??Share your thoughts in the comments below.

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