Our Strategic Design Process (SDP) Workshop Brings Product Innovation

Beyond Design specializes in helping businesses create innovative product portfolios that can compete in the market. Our Strategic Design Process (SDP) Workshop brings product innovation to your company. We guide your team through immersive activities that capture strategically viable ideas to drive business growth and position your products for success.

Watch a short animation we created for an inside look at how the SDP Workshop is structured.

Why We Do It

Companies that sign up for the SDP Workshop invest in solving set goals with measurable objectives and strategies. Participating in an SDP Workshop will bring diverse people and perspectives together to collaborate in a structured yet flexible environment. This ensures that business objectives and product development roadmaps are synchronized for key decision-makers.

Inside the SDP Workshop

Whether you're exploring new markets or refining existing products, the workshop equips your team with the insights and tools to succeed. It’s a structured, multi-phase experience designed to help your team generate, refine, and validate ideas for new products and solutions. Here’s what goes into it:?

• Stimulus Materials: We begin by conducting custom research to identify stakeholders, trends, challenges, and opportunities in your product category and market.
• Ideation: Participants brainstorm ideas via sketches and words on index cards in a fun, high-energy environment to ensure a broad range of innovative concepts.
• Visualization: Ideas transform into “Big Idea” sketches and hands-on breadboard models which allow participants to see and validate concepts in real-time.?
• Pitching: Participants present their ideas in dynamic, collaborative sessions, refining concepts through feedback and discussion to strengthen their potential for success.
• Validation: Ultimately, we prepare these concepts into storyboards and presentations for validation research, helping you gather the insights to move forward confidently.

Through curated research, creative exercises, and tangible visualization, the SDP Workshop doesn’t just generate ideas. It identifies the right ideas that align with your business goals. At the end of the SDP Workshop, companies leave with refined concepts, strategic clarity, and actionable tools to validate and energize the next steps in their product development timeline.

Reserve Your SDP Workshop Today

SDP Workshops are dynamic experiences tailored to the client’s unique needs. Whether you’re looking to break into new product categories or enhance existing offerings, our Strategic Design Process (SDP) Workshop brings product innovation and ingenuity to your company.

Ready to fuel your company’s growth with Beyond Design’s SDP Workshop? Let’s start the conversation and help you discover your next big idea. Contact Us on our website or call 773-290-1797 to schedule your SDP Workshop today!?