OUR LATEST PODCAST SERIES FOR NEW OR ASPIRING COACHES

Welcome to the latest edition of the Association for Coaching’s (AC) Newsletter! This week:

• Learn how to create and repurpose content for use across your marketing with a webinar designed especially for coaches
• Listen to our new podcast series and meet the host in a LinkedIn Live
• Read about a creative tool designed to help you find your coach identity

Bust some marketing myths, be inspired, and get confident and creative about putting yourselves out there

On 12 October, join two marketing experts, Frances Khalastchi and Simon Batchelar for a 90-minute interactive webinar on creating and repurposing content for use across your marketing. Specially aimed at coaches, this webinar is designed to answer your questions:

• How can I share my experience and ideas without burning out?
• How many platforms do I need to put content on?
• What language do I need to use?
• How do I know people are enjoying my marketing?

Frances and Simon can help you not to feel overwhelmed and provide simple ways to make your marketing journey alive and relevant.

Feedback from previous Marketing Made Simple webinar:?

“The two 'Marketing Made Simple' sessions with Frances and Simon have been excellent. Am already looking forward to the next two.”

“Thank you for busting some of the myths about marketing. I feel that I can be real in my marketing.”??

Join this session for some inspiration, encouragement, clarity and to take the next step in your marketing journey.

Find out more and register here

A series especially for new and aspiring coaches to help them navigate the world of coaching

In January this year, Simone Sweeney completed her coaching qualification with the AoEC and stepped out into the world as a new coach, and now business owner. After a very successful corporate career working with such giants as Apple and Lego, she discovered there was a minefield of information, ideas, and should-and-should-nots to navigate. One thing she found extremely helpful was listening to the Association for Coaching Podcast Channel. Inspired by this and her own experiences, Simone approached the podcast team with an idea for a podcast series specifically aimed at helping new and aspiring coaches by providing them with a guide to the essentials of becoming a professional coach.

Simone is joined by seasoned coaches and thought leaders to explore the questions and considerations they wish they knew when starting out:

• ?Why coaching? What is it? What are the essential skills and qualities that make us a good coach?
• Unravelling the different training and models
• Professional bodies – who are they, what do they do, why join?
• Demystifying supervision and accreditation
• Starting out as a coach – how to get clients, what to charge
• Continuing Professional Development – what, why, how much?
• A panel chat – what I wish I’d known when I started

?This is a wonderful free resource that will also be valuable to seasoned coaches and supervisors to help them support the new members of our community!

The first episode with guest George Warren , is live on Monday 25 September at 2.30pm.

If you would like to know more about the series join Rob Lawrence as he interviews Simone as part of our regular new feature on LinkedIn Live: Discover the Latest AC Podcast Series . It’s a chance to get to know our podcast hosts, their motivations and experiences in making the podcast, as well as a taster of what is to come.

Join the LinkedIn Live conversation here

Listen to the podcast series here (the link is live on Monday 230pm)

“We are encouraging participants to consider the ‘quirks’ that make them, them.”

Michelle Lucas and Paul Sanbar

A guest on our new podcast series, Michelle Lucas was joined by Paul Sanbar earlier this year, to write an article for the January edition of Coaching Perspective Magazine to explain a new digital tool they developed as supervisors, to support coaches in discovering their coaching approach.

In the article, they explain the process of using Kwirkeez, people’s experiences of using it and some potential hazards to avoid.

View this Coaching Perspectives edition here.

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We hope you enjoyed this newsletter and encourage you to explore our wide variety of resources on our website here . If you have any questions or would like to contribute to our podcast, digital learning, or magazine, please email us at?[email protected] .

The Association for Coaching (AC) is a leading independent, not-for-profit global professional body dedicated to promoting best practices and raising awareness and standards of coaching worldwide. Our purpose is to inspire and champion coaching excellence, advance the coaching profession, and make a sustainable difference to individuals, organizations and society.