Our Hollywood backstory + leading marketing with intention
We blinked and the end of year is less than a month away. As the last calendar pages fall and 2025 rapidly approaches, take a few moments with the stories in this month’s issue of The Thread:
In the age of AI, we’re hungry for original thinking
“Thought leadership” is sometimes a misunderstood concept. But when strategic and focused on fresh ideas, it can build trust, create long-term value, and more. Our Chief Creative Officer offers Sappington’s thought leadership on this topic. ?
From Hollywood with insight
How does writing for the movies enrich and enliven tech marketing? Eric Belgau, our Creative Content Director, shares how his dual career path as screenwriter and content strategist impacts storytelling in a world turned digital.?
Offer | “Why buy?” sales materials packages
Elevate your tech sales with Sappington’s tailored “Why buy?” materials, designed to captivate decision-makers and emphasize product value. From quick wins to full solutions, choose a cost-effective package that will accelerate your sales outcomes.
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