Our Ethos
Archana Nambiar
A marketing professional skilled at driving brand strategy, customer engagement, and strategic partnerships. Skilled at developing integrated campaigns across digital and event channels that further brand awareness.
At Mannheim Craft Brewery , our mantra "No Crap On Tap" is more than just a catchy phrase - it's a solemn vow we make to every beer lover who walks through our doors.
It's a promise that you'll never have to settle for anything less than brewing perfection. From the meticulously sourced, premium ingredients to the thoughtfully designed brewing processes, zero shortcuts are taken in our unrelenting pursuit of exceptional craft beers.
"No Crap On Tap" means we embrace a artisanal, quality-over-quantity mindset. If a batch doesn't meet our lofty standards of flavour, aroma and mouthfeel, it simply doesn't get served, no exceptions. Inconsistent or subpar beer is just...crap we don't do.
It's an ethos that extends far beyond just the liquid in your glass. We let nothing crappy touch our operations - not cutting corners, not cheap gimmicks, not mediocre service across our taprooms. Just an unwavering commitment to craft beer authenticity from grain to glass.
When you raise a pint of Mannheim's beer, you can be assured that the same level of passion, precision and integrity was poured into its creation as the finest ingredients used.
Our "No Crap" philosophy is also an invitation - to taste the difference when a beer is made solely out of a passion for the art. To experience what happens when patient brewmasters are given the time, tools and creative freedom to indulge their craft without restrictions.
So go ahead, take a sip and let our labor of love pour over your taste buds. At Mannheim Craft Brewery , you'll only ever get the highest quality, most meticulously crafted beer that does the art of brewing justice.
Because serving anything less than that would be, well, crap. And that's just not something we're about.