OTT Platforms Under Scrutiny: Connection to the Writers' Strike Examined

OTT Platforms Under Scrutiny: Connection to the Writers' Strike Examined

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Step right into the latest captivating edition of our newsletter. We've reached the remarkable milestone of 30 weeks, and I couldn't be more energised to continue delivering news and insights from the dynamic realm of media and entertainment. It's all thanks to your unwavering interest in my content. So, let's keep reading and expanding the horizons of this newsletter together.

Here’s what you will find in this newsletter

  • In Focus- Are streaming platforms and the content format of these platforms the real reason behind the writers Strike?
  • Box Office numbers- Weekly Hollywood and Indian Movie Collection report
  • Top Movies and Shows views on OTT platforms across the world
  • News Buzz from the Media and entertainment world
  • The first Indian Tv Soap Opera in Pearls from the past section

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The ongoing writers' strike continues to have a profound impact on the US movie and TV/streaming industry, with two significant reasons discussed in a previous issue (Issue-24): the absence of minimum wage commitment by OTT platforms and concerns about AI tools threatening writers' careers.

Recently, a thought-provoking video on?Vox ?shed light on another crucial factor contributing to low income among writers - the content format of OTT platforms. It's essential to note that this argument comes from TV writers who now work on OTT shows.

While writers unanimously acknowledge that OTT platforms have unleashed a realm of creativity and experimentation in content, allowing stories to develop their own arcs without the constraints of ad breaks, there are notable distinctions from traditional TV or cable shows. The sheer volume of content on OTT platforms has skyrocketed, providing more opportunities, but that's where the advantages end.

Shorter duration of work on OTT shows

Unlike TV shows that ran in seasons and featured strategic ad placements aligning with product launches, OTT shows follow a more organic arc. Consequently, shorter 6-8 episode seasons require less writing compared to longer TV seasons, nearly halving the duration for which writers are engaged. This reduction poses challenges for writers to maintain the same income level, as they must seek additional shows or work, which can be difficult in the current industry landscape.

Writers separated from the production process

Another significant challenge emerges as OTT production houses separate writers from the production process. In the past, writers would progress from staff writers to show-runners by closely collaborating with the production team during shoots, aiding actors with dialogue improvisation, and more. The studios covered the writers' costs while on set. However, to minimise expenses, OTT production houses have severed the integration of writing and production.

Dismal Residual income from OTT shows

Additionally, writers used to receive residual income each time their shows re-aired on TV channels, providing financial stability as they moved on to their next projects. However, streaming platforms lack residual checks, further reducing writers' income potential.

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Viewpoint

While the ongoing writers' strike addresses a range of complex concerns, such as the lack of minimum wage commitment, the impact of AI tools,?the influence of OTT content format on income, the separation of writers from production processes, and the absence of residual income on streaming platforms?appear to be at the core of the strike, highlighting the need to protect the financial interests of all stakeholders, particularly the writers whose creative ideas shape the shows we all enjoy. As the media and content streaming industry continues to evolve with the introduction of new technologies, it becomes crucial to prioritise the financial well-being of those responsible for bringing these stories to life.

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  • Human-voice clones powered by A.I. are poised to revolutionise the world of audiobooks?offered by Amazon, Apple, and Google. The audiobooks industry is projected to reach $30 billion USD in the next decade and automation is the key to its growth. The tech giants are using the AI enabled voice tools to reduce the cost of production and save on time.?Read ?more on this interesting development
  • This Friday, Pixar will unveil its 27th feature film,?'Elemental', in theaters. With this highly anticipated?release , Disney aims to gain the upper hand in the realm of successful animated movies.

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First Indian TV serial that ran for154 episodes !

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Hum Log, a Hindi television soap opera, holds the distinction of being the first serial drama series in India. It made its debut on Doordarshan, the country's sole television channel at the time, on?7 July 1984.?The show revolves around the daily struggles and aspirations of an Indian middle-class family during the 1980s.

Inspired by the Mexican television series Ven Conmigo (1975), Hum Log was created with an education-entertainment approach. The concept for the TV series originated from Vasant Sathe, the Minister of Information and Broadcasting, after his trip to Mexico in 1982.

And with that, I conclude this week's Leeds1888.

See you again next week!

Take care,

Vipul.


Vipul Agrawal

Founder & CEO @ Mugafi | Writer | INSEAD

1 年

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