And the Oscar Goes To…“Year of the Peer”

And the Oscar Goes To…“Year of the Peer”

The prevailing sentiment of the Year of the Peer was evident in its full splendor at the 2017 Academy Awards, as host Jimmy Kimmel opened the show with a monologue, that in part, called for greater civility in our dialogue. I also loved how the attendees celebrated peers who inspired their careers, as well as the way they applauded each others’ work with what I believed to be a heightened spirit of enthusiasm. In this Year of the Peer, Hollywood was pitch perfect.

Several of the advertisers followed suit in impressive fashion by sharing messages about the power of love and understanding to the millions of people around the world following the live broadcast. Here are two of the spots below. Enjoy and let’s be sure to carry this forward in our own lives in the months and years ahead.

It’s a fitting time to remember the words of Jodie Foster‘s character, Ellie Arroway, in the movie Contact, “I’ve always believed that the world is what we make of it.” That it is.


Doug Oakes, MBA

Director of Marketing and Communications – I build brands that build marketshare

8 年

but wait, that's not what the envelope said...

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