Opening new choices: Tradier starts to roll out its Spanish Language Equity and Options Trading Platform

As customer-centric business, some of the most impactful and profound things we delivered, have come from what our partners and customers demanded from us. I find humility and no shame in accepting that our customers passionately push us every day. And each time we delivered that, our customers always rewarded us with endless loyalty and growth. It is this feedback and trust; we have never taken for granted that has made Tradier one of the largest communities of active traders today.

Particularly after the pandemic, one of the most persistent demands from our community is to deliver a trading platform in Spanish. When we polled our customers, we not only realized the demand but also saw an amazing opportunity to serve as a small catalyst to enable Spanish speaking traders across the globe to access the US Markets. For a firm that prides itself on delivering choice and has a total commitment to diversity, this was a rather obvious thing to do. The very idea that we could be leading the mission to serve 30+M Americans who speak Spanish and many more traders globally is a source a pure excitement that comes with the responsibility of doing it right. Doing it right means that the Spanish Platform has the must have features like Technical Analysis, Research, Trade Management, Third Party Insights, Community Features and most importantly Education.

? Offering a Spanish Trading platform is one more crucial step at driving Choice, Value and Service to our mounting community.?We have released it to our initial group with overwhelming adoption and will make it broadly available this August.

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-?????Dan Raju, CEO, Tradier

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