Online shop text, your questions answered
Abbie Thoms
![Abbie Thoms]()
Abbie Thoms
I run a woman-led, LGBTQ+ friendly business at Polyspiral website design SEO and eco-friendly hosting Helping everyone from solopreneurs to large businesses & charities. I’m also an artist see my work at abbieart.co.uk
It can be a bit daunting having an online shop and how much detail to write for each product. I’ve written below the things you should consider when writing your text content for your online shop.?
Know Your Audience
Understand who your target customers are and tailor your product descriptions to resonate with their needs, preferences, and interests.
Highlight Benefits
Focus on the benefits of the product rather than just its features. Explain how the product solves a problem or enhances the customer’s life.