Online Retail Outpaces Brick and Mortar.

Feels like the holidays have come early this year...?

As sellers everywhere gear up for the holidays, insights suggest that this year is going to be one for the record books! Here are this week's biggest stories...??

• Amazon has rolled out passkey support, which offers a safer and more convenient alternative to traditional passwords.?
• Online retail growth outpaced brick-and-mortar sales in September, according to the U.S. Department of Commerce
• Holiday spending is expected to return to pre-pandemic levels this year, according to Deloitte’s 2023 Holiday Retail Survey.??
• Shopify has announced a handful of changes to their platform — we’ve summarized some of the most important ones.?
• How to boost E-commerce sales with email campaigns.?

The Amazon Corner

No Password? No Problem: Amazon Adds Passkey Support on Web and iPhone

Big news for the chronically forgetful! Amazon has rolled out passkey support on its website and iPhone app, which allows users to log in with Touch ID, Face ID, or PIN. Passkeys are considered a safer and more convenient alternative to traditional passwords, which are vulnerable to security breaches and malicious phishing. Because passkey data resides locally on a given device, it's more difficult to steal and misuse.?

Of course, the timing makes sense: with the holidays around the corner, this extra layer of convenience will no doubt make it easier than ever for customers to click the “buy" button. If you’d like to set up passkey access on your account, simply log in, choose Login & Security from the settings menu, and add your key.??

Read the full story here...

Top Retail and E-commerce Stories

Logging In, Checking Out: Online Retail Growth Outpaces Brick-and-Mortar in September

In the "Add to Cart" era: According to data released by the U.S. Department of Commerce, “nonstore” sales (which occur largely online) rose at more than double the rate of in-store sales last month: 6.2% versus 2.8%. Market research firm Insider Intelligence predicts that this uptick will continue into the holidays, projecting an 11.3% increase for E-commerce versus a 3% increase for traditional retail. While “nonstore” sales also include purchases made via catalogs, call centers, and door-to-door, this trend bodes well for E-commerce sellers and supports the theory that customers increasingly prefer to spend their money online.??

While this trend is encouraging for E-commerce businesses, some analysts are cautioning against misplaced optimism in the run-up to this year's holiday season, citing diminished consumer confidence and global economic uncertainty. Nonetheless, the numbers suggest that 2023 will be a big year for online retail.??

More of this story here...

QUICK TIP

Try this. Consider investing in sustainable packaging — this is a consideration for 54% of consumers when shopping for a product.?

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