oneZero Heading to FMPS, Eyes Greater APAC Focus
The Finance Magnates Pacific Summit (FMPS) is taking place later this month on August 27-29 in Sydney Australia. Ahead of the event, Finance Magnates spoke with some of the summit’s participating brands and notable sponsors for their perspective. Alex Neo, Chief Commercial Officer of oneZero discussed the company’s goals and expectations for FMPS, as well as its own strategy in a full-length interview.
Every company or brand gets something different out of expos or events. How do you feel your company can directly benefit from attending FMPS this August?
oneZero is a longstanding partner to Finance Magnates and its conferences, which present an ideal opportunity to meet a diverse range of trading market participants. These events allow us to showcase how oneZero’s multi-asset technology solutions drive intelligent performance.
By helping our partners increase their revenues through solutions that combine liquidity management with award-winning analytics, oneZero is transforming the role that technology providers play in real-time trading execution. Plus, FM conferences always combine thought-provoking content with a lot of fun!
FMPS is making its inaugural splash in Australia. What are you hoping to see or get out of this year’s event?
oneZero is pleased that FMPS is making its inaugural debut in Australia as it aligns with our focus on the needs of clients in the country and the broader Asia-Pacific region. oneZero has had rapid growth in Australia, since the company was founded in the US in 2009.
We opened our first Australian office in Sydney in November 2019, initially focused on regional customer support, and later added a second office dedicated to product development. Now, with over 30 team members based in Australia, we work closely with our global teams to deliver multi-asset trading technology to clients across the Asia-Pacific region and beyond.
Being acknowledged as a Great Place to Work in Australia, based on employee feedback, has been particularly gratifying. We look forward to our team members meeting many existing and future clients at this year’s FMPS event.
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The APAC retail market has its own nuisances and strengths, perhaps none greater than a critical mass of talent and a developed infrastructure. Is operating in APAC or Australia a consideration for your brand or does this align with your company’s goals?
Operating in the APAC region is a core consideration for oneZero and aligns closely with our company’s goals. Our commitment to the region is demonstrated through our Sydney HQ and five additional regional offices. We have great confidence in the long-term growth prospects for trading in the entire APAC region.
My role as the Sydney-based Global Chief Commercial Officer further reflects our CEO and Co-Founder Andrew Ralich’s belief in APAC and Australia as vital areas for future growth and key components of the global trading market.
FMPS will be attracting the most recognizable and best-performing brands from multiple industries. How does your company plan to stand out in the crowd or put itself on the map in front of a regional, as well as global audience?
At FMPS, oneZero plans to stand out by leveraging our extensive global talent pool, which includes professionals with wide-ranging experience from brokerages, banks, exchanges and prime brokerages. Our deep industry knowledge, combined with our outstanding technology and operations teams, allows us to fully understand and address our clients’ needs, continuously delivering innovative solutions that drive their success.
We plan to showcase our unique value proposition by showcasing our proven track record. By demonstrating our commitment to both global and regional markets, we aim to affirm our role as leader in delivering multi-asset trading technology.
The retail trading industry continues to move ahead in 2024, with the push for new clients and business ongoing. In what ways is your company equipped to handle any potential challenges or industry shakeups in H2 or beyond?
With 15 years of dedicated service to the industry, oneZero has successfully navigated the complexities of the FX brokerage business, serving a diverse range of clients from startups to the largest and most sophisticated brokers and banks globally. Our extensive experience has given us a profound understanding of market dynamics, client expectations and the evolving landscape.
This deep market knowledge positions us not just as service providers but as leaders and innovators. We are well equipped to anticipate and address potential challenges and industry shakeups in H2 and beyond, ensuring that we remain ahead of the curve and continue to support our clients effectively.