One Year Of Posting - What I Learned and What's Next
Connor Bartley
Building Trust Through Value - LO Down Community Creator - LOCO Mastermind Moderator - Christ Follower - Family Man/Girl Dad - National Recruiting Manager @ Lower - 2-Time Pie Eating Contest Winner
1 year of posting on LinkedIn
522 Posts (make ir 523 now ??)
Over 533,000 Impressions
Here's what I've learned:
Some of my most viewed posts were Polls, by far the most engagement
The more frequently I post, the lower the Impressions per Post
Don't try to please the algorithm, it makes you sound inauthentic
Self-Deprecating Humor seems to be enjoyed
I've received multiple job offers
Adding pictures to your posts boosts Impressions
My videos don't get many views
My Newsletter "The LO Down" was well received, but really difficult to stay consistent with. Will need to get back on track with that
#HighFiveFridays are fun to do and it feels good to promote the good posts of others #BAM
When I switched to "Creator Mode" I added nearly 700 followers in a day
I've made myself more relevant to others in the industry
Cold calls are warmer
I have a few contacts that "Like" most of what I post
I'm sure there are some folks that don't "Like" most of what I post
What Will I Change in the Future?:
I think I will post less frequently (Once a Day)
Make themes for each day to stay consistent with what I post
Engage with other posts more frequently
Take connection further through DMs and building out my network more
Goals for my Next Year of Posting?
Increase my Engagement:Impression Ratio to 5% (currently 2%) by posting Content that is more targeted and valuable and engaging with other's content more often
Create One Newsletter per month
Build out my network more by adding comments and making connections with others
One year down, another one ahead. Looking forward to the journey.
Hire Culture Virtual Assistants ?? International Speaker ?? Video Marketing Expert ?? Best Selling Author ?? The Collective Coaching!
1 å¹´This is awesome, bro!
Building aggressively competitive models for Producers | People and Pricing matter - Take control of your set up with MasonMac | $0 to $500+M 2X | VP - Regional Manager
1 å¹´cool insights, Connor. Thanks for honestly sharing all this.
Helping Loan Originators Reach, Assist, Engage & Nurture Homebuyers With The Best Personal Finance & Homeownership App | Co-Author Rethink Everything:You Know About Being A Next Gen Loan Officer | CMB | 30K Connections
1 å¹´What stands out to me from this graph is your consistency -- You are "doing the work" --
Senior Loan Officer NMLS #370706
1 å¹´Really gives valuable insight!! ??
Chief Growth Officer @ Shape Software | CRM/Lead Management
1 å¹´Great post!!! Super valuable for anyone using this thing to try and make a difference. Imagine how many recruiters out there are scared of putting themselves out like this and how far ahead you're accelerating right by them. Congrats! Question on the videos not getting as many views. Do you record the video on your phone and then upload to LI on your phone. Or do you record on phone and then upload on the web? Have you ever used an app to put Captions on the video? Do you edit the Auto Captions functionality? I have no idea what the best practice is but interested in your process since you feel views are lower on your videos. ?? ??