One Thing You MUST Do To Win Gold
Joe Micallef
Successful Finance Industry Coach who Enlightens??, Engages??and Energizes??finance professionals to exceed their growth potential.
Over the past 8 years I have been sharing valuable advice from my successful 30 year career in Banking at a number of conferences across the US and Australia.
I love presenting my “Top 10 Tips For Greater Success” and inspiring Bankers to create a winning mindset and focus on specific business development skills/activities.
Recently a young banker asked me:
"What is the ONE THING you recommend all Bankers do to become more successful?"
I immediately reflected upon the recent Olympic Games in Paris.
I reflected upon the ONE THING that Olympians need to do to win Gold …. and of course all the typical responses came to mind:
But the ONE THING they MUST do really well in order to achieve great success is … TRAIN.
They consistently TRAIN to develop, enhance and strengthen that ONE BASIC (BUT ESSENTIAL) SKILL they need to win Gold. They run. Or they swim. Or they jump. Or they throw. etc. etc.
Clearly these elite athletes absolutely know how to do that one basic skill well … yet day after day, week after week, and year after year they develop that one basic skill so they can run or swim or jump or throw better and better.
They receive regular coaching and commit to the training so they can do that ONE SKILL better and win more events.
So what is the ONE THING that Bankers MUST do really well in order to achieve greater success?
These are all good things, but the ONE THING you must do to achieve greater success is TRAIN.
Train and develop that one basic (but essential) skill you need to achieve greater success … which for Bankers is usually BUILD BETTER CUSTOMER RELATIONSHIPS.
That’s right … we need to know how to engage customers, conduct highly effective customer meetings and genuinely satisfy our customer’s needs.
But how much training do we undertake to perfect this important skill?
How much coaching do we invest in?
The sad reality is … very little.
?Why is it that we rarely train to develop this MOST BASIC (BUT ESSENTIAL) skill required to perform our jobs well, earn greater rewards and achieve extraordinary success?
We incorrectly assume that as Bankers we should already know how to interact with customers.
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We engage in lots of product and process training but invest little time in developing BETTER customer relationship skills … even though these skills will help you achieve greater success and a “Gold Medal” quality of life.
What is the real victory you are striving to achieve?
What is your “Gold Medal” aspiration?
Now how hard are you going to train to achieve it?
As a Banker, to achieve your goals and live the best quality of life you can it is IMPORTANT that you regularly develop the skills, behaviors and beliefs to build genuine customer relationships.
And frankly, it doesn’t matter how experienced you are. Regular coaching will fine tune your skills and help you win MORE business … MORE easily.
I have enjoyed a highly successful Banking and Coaching career over the past 30 years, but the secret to my success has been constant learning and practice.
Today I still invest 4 – 5 hours a week in developing my skills and have two coaches I work with every month.
If highly skilled Olympians can still practice their most basic (but essential) skill EVERY DAY, then Bankers can do the same.
Here is a simple training tip: Leverage your weekly team meetings to share best practices and learn more effective ways to build better customer relationships.
So the BEST advice I can give for achieving greater success is to invest in regular coaching.
Read articles and books. Watch webinars. Participate in online groups.?
If you’re part of a Team then insist on regular coaching.
If you are a Bank Leader, I strongly encourage you to coach your Team and create a regular coaching cadence.
You need to invest in a coaching culture BEFORE you can develop a more dynamic sales culture.
No excuses. No complaints. No competing priorities.
Remember the ultimate training mantra: “No Pain – No Gain.”
We ALL agree that building better customer relationships is the key to greater growth in banking … BUT how often are you training to perfect this skill so you can win more business … and win your “GOLD MEDAL” quality of life?
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Article written by?Joe Micallef – Sales Strategist & Coach – Grow UP Sales. For more advice on how to achieve greater success please email [email protected] or visit the webpage www.growupsales.com
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