The "One Thing" Mentality
Logan D. Freeman
Commercial Real Estate | Land | Mr. Kansas City | Avid Reader | 1031 Exchanges | Faith | Family | Fitness | Future
I recently finished re-reading Gary Keller’s The One Thing. It was one of the few books I’ve read where I realized it would greatly impact my life if I applied it’s lessons. The book is designed to help you discover your top priority, and to give you the tools to use your time most effectively to achieve your goals. The book promotes thinking BIG, asking focused questions, forming sequential habits, writing down important tasks, among other principles.
Countless books offer their own secret sauce to achieving balance, discipline, and success in business and life. And while this book espouses its own compelling philosophy of self-improvement, it’s the applicable tools that set it apart.
I want to focus on chapter 14: Live by Priority. This chapter helps to identify your top priority as the One Thing you can do right now that will help you achieve your future goal. You do this by using a very important tool.
Goal setting to the now: Start by identifying your “someday goal,” then get more and more granular as you work your way back through the years, months, weeks, and days to arrive at this moment’s present priority - the One Thing you can do nowto achieve your someday goal.
The book categorizes goals into seven areas of life:
- Spiritual life
- Physical health
- Personal life
- Key relationships
- Job
- Business
- Finances
After carefully considering each area of your life, choose the one area that investing in now would deliver the greatest value. Over time you may identify your One Thing in all seven areas, but start by focusing on the most important area.
For example, I might feel that I have established goals and habits in every area, but I really want to improve my business. So, I will first identify my someday goal in business:
Someday goal: I want to achieve financial freedom and a net worth of $10 million through my real estate investment portfolio (you want to think BIG here, as thinking informs actions, and actions determine outcomes).
From this someday goal, you set your goals to the now:
- 5-year goal (based on my someday goal, what’s the One Thing I can do in the next 5 years?)
- Own 15+ rental properties
- 1-year goal (based on my 5-year goal, what’s the One Thing I can do this year?)
- Make 36 offers, purchase first property
- Monthly goal (based on my 1-year goal, what’s the One Thing I can do this month?)
- Make 3 offers
- Weekly goal(based on my monthly goal, what’s the One Thing I can do this week?)
- Send 3 analyzed deals to my realtor for feedback
- Daily goal (based on my weekly goal, what’s the One Thing I can do today?)
- Spend 1 hour analyzing properties
- Right now - my One Thing(based on my daily goal, what’s the One Thing I can do right now?)
- Analyze 1 property
Goal setting to the now has helped me see and understand the connection between purpose and priority, making my business goals more tangible and attainable. It’s taken the guesswork out of my lofty dreams. This principle is helping me prioritize my to-do list and avoid multitasking by mastering focused, sequential workflow. And it’s diminished the obstacle of hyperbolic discounting, i.e. feeling less motivated by a reward that’s far in the future. Rather than focus solely on my destination, I can be excited about the process of getting there because I’m now working with clearer direction. And by writing down my prioritized goals and looking at them daily, I remind myself of where I want to end up someday, and what I need to do right now.
“Our ability to achieve extraordinary results in the future lies in stringing together powerful moments, one after the other” - The One Thing
Commercial Real Estate | Land | Mr. Kansas City | Avid Reader | 1031 Exchanges | Faith | Family | Fitness | Future
5 年Let me preface this with:I’m trying To make these articles as relatable to beginners as possible. Have I purchased my first property: oh yeah. Have I accomplished a lot of these goals already- yes. But I don’t want to put myself on a pedestal. Additionally, I tried to think back to when I first read this book which was over 5 yrs ago!
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5 年Something tells me 2020 you'll be buying more than one property...
I buy and grow privately held companies.
5 年Great book! ??
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5 年Your goals are set too low Logan D. Freeman. You're going to accomplish that in three years or less! ????
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5 年Brother. This is spot on. I love how you not only took the ideas of the book but also applied them in your life. Most individuals consume one book after another without any application. My goal this year is to take my whole family (wife and 3 kids) for ten days to Moldova, my birth place. The 10 day trip including flights and hotels will cost $3500 , so I have set aside $600 every month in savings to make sure that bus happens.