??One-Minute Wednesday for School Marketer??
Truth Tree
2023 Top Education Marketing Company & the worldwide leader in digital marketing strategies & solutions for schools.
Hello again, AdMarCommEn Teams (or.. let's be real, individuals)!
Since we're nearing the end of July, many schools are locking in dates and ad collateral for their Open House, Preview Day, and Small Group Tours to get on the radar of families researching for the 2025-26 school year.?
Depending on your school's grade level(s), you could be conversing with multiple parent generations. And believe me, not all parents are created equal, and neither are their communication preferences.?
Does your school offer the option to communicate via text in the admissions process? Or is that reserved only for emergency school closures??
?The stats of a text being opened versus a phone call answered are staggering.?
All my best,
Missy
Listen In | How Branding Brings Value When School Choice Grows
Check out this podcast episode from Social School 4 EDU discussing the power of branding "that builds trust even from a distance."
Got Qs? | Submit Questions for an Upcoming Interview
Trevor Waddington will sit down with Heather Hoerle of EMA to explore her stance on what's to come for school enrollment. Submit questions by July 28 in the hope there's time for extras.
Supporting CEOs of Financial firms align Strategy & Operations for Growth | Innovation & AI Advisor | Business Growth Expert | Author & Speaker | AI & Digital Transformation
4 个月Great points, Truth Tree! It's a smart way to keep parents informed and engaged, especially with timely updates. Schools should definitely consider this for enhancing their communication strategy.
Communications Manager leading creative direction in marketing communications at Jakarta Intercultural School
4 个月Insightful!