BE ONE HUMANITY CAMPAIGN
Laura Iuliana PETRACHE
Executive MBA/Head of communications @B1-AKT/ European Commission Evaluator expert/Experte en Communication Stratégique et Innovation Soci(ét)ale/Expert évaluateur CE
We are happy and excited to share that the International Campaign Be One Humanity will be launched this July 2022, and will serve to finance and accompany collaborative projects from all over the world, in order to build “a better humanity”.
Aims & Concepts
1) The first aim: give a common positive story, narrative to Humanity, a common identity that allows individuals to be both revealed and transcended, and to feel that they belong to the same race: humans. The campaign will underline the importance of an interconnected biosphere as ? our most basic common link is that we all inhabit this small planet. We all breathe the same air. We all cherish our children’s future. And we are all mortal.” JFK 1963
People will represent specific communities, identities, ages, gender(s) but the portraits will underline the common “humanity”, creating unity against difference, hate & violence. The portraits will emphasize the richness of diversity, uniqueness, and unity. It will challenge stereotypes and raise awareness of racial stereotyping, and, in one case, will provoke members of the public into discussion about the pictures presented.
People & ambassadors will be asked to show their opposition to racism, xenophobia, far-right ideologies and stand in solidarity with those affected. The aim of the action is to get together, share a positive message of inclusion, diversity, equality and togetherness. #BeOneHumanity
How you can act during this campaign
We Ask people to show their opposition to racism, xenophobia, far-right ideologies and stand in solidarity with those affected. The aim of the action is to get together, share a positive message of inclusion, diversity, equality and togetherness.
Steps:
1. Write down and print a completer hashtag #BEONEHUMANITY on a piece of paper, write it on your hand (or anything else), add this text to your photo as a sticker etc. Be creative!
2. Take a photo of yourself alone or with family, friends, team, class, colleagues holding this hashtag (or put the hashtag on your picture). Zoom/ MS Teams photos are more than welcome!
3. Post it on Twitter, Facebook, Instagram or Linkedin to show that you stand with us against racism.
4. Use #BEONEHUMANITY hashtag with your post or tweet so we can find and re-post it or tag us directly @B1-AKT. You can also send your pictures at [email protected]
What happens next?
All photos with the hashtag will be re-posted/ re-tweeted or copied from Instagram and will be included in a dedicated Facebook album. At the end of the action, we make a photo collage and/or video of all the received images.
Together we can all do more to make a positive impact. Make a difference!
Disclaimer: Please note that by participating in our B1-AKT campaign you give permission to use your photo in all campaign-related communication (re-posting, use in the final collage and/or video). Everyone is welcome to join!
Whether by organizing activities, supporting others, or spreading the message we encourage ourselves and others to stand hand in hand for diversity.
Want to join our campaign by organizing an activity, but stuck trying to come up with ideas? You could:
Whatever you organize, e-mail us at [email protected] and like our Facebook page to keep an eye out for campaign visuals, which we will share soon!
2) The second aim of the campaign is to raise funds (via international crowdfunding) as to finance concrete projects of social and civic innovation on 5 continents. #RevealHumanity
3) Its third aim is to create an ecosystem of societal, responsible, “glocal” entrepreneurship. This will allow us to act and build together a “better humanity”. We will develop new generations of effective and ethical leaders who are able and driven to comprehend complexity, reflect cultural and political nuance, and engage as responsible global citizens in anticipating and confronting the world’s most pressing problems.
The projects are financed, supported and managed within these places and spaces of social innovation. Each of the places of social innovation will be anchored in a local territory and connected to other places, internationally, as to promote exchange of good practices between international innovative ecosystems, create mobility and build intercultural bridges between peoples, communities, cultures. #BuildHumanity
Joins us and:
In this context, we look for individuals who are curious, collaborative and critical thinkers; those who have the courage, commitment and ability to articulate, embody and help realize the change and possibility that the world needs. If you possess the drive to thrive and grow intellectually and emotionally, characterized by a strong will to contribute, join us.
We look for individuals who can demonstrate their commitment to our values, whether from professional achievements, personal accomplishments, community engagements or entrepreneurial endeavours. Individuals with character and spirit to maintain their core purpose and integrity amid ambiguity and unforeseen change.
Finally, we look for individuals who are globally minded and culturally sensitive. We highly value those who have international experience and have developed insights into the complexities and opportunities of the public and private sectors within a global context.
领英推荐
About the artist behind #beonehumanity visuals :
Artphoto LLG LOC visionary artist creates photo stories and video installations that challenge stereotypes and create diversity, involving himself and all types of people (from friends, neighbors to ordinary people). The Campaign represents a series of images inscribed with compelling truths about human diversity. Let us hear it from our artist Loc Llg :
“Images enrich or disrupt the story and experience of each. This accumulation forms a heritage of standards & marks which, attached to a culture and sometimes to a social status, we all share, shape, co-produce as to communicate and make ourselves understood.
But what happens when we admit as certainty and absolute truth these models, these stereotypes? Whatever the nature of our prejudices, are they not the fruit of our own representations of the unknown, the danger or the self-confidence?
And if we tried to grasp the Other one in its difference, to perceive uniqueness without trying to imitate him (her) or to submit him(her) to our own vision? Does not the originality make the individual? Let us rediscover our identity, reclaim our appearance, affirm our uniqueness and let us break these normative codes that only maintain the exclusion and the frustration…” LLG LOC
More on: https://www.be-one-humanity.com/
FRENCH INFORMATION :
La campagne internationale baptisée BE ONE HUMANITY en bref:
Son premier but est de donner un récit commun positif à l’Humanité, une identité qui permet de révéler et transcender les individus et de se sentir appartenir à une même race, humaine, à un même peuple, celui de la terre, à un même monde, à préserver. Chacune des personnes photographiées devient ambassadrice de l’humanité. Les personnes représentent à la fois des individualités, des communautés spécifiques et l’unité humaine qui les rejoint toutes. C’est la richesse de la diversité, de l’unicité et de l’unité. #BeOneHumanity
Son deuxième but est de lever des fonds permettant de financer des projets concrets d’innovation sociétale, humaine, citoyenne sur les 5 continents. #RevealHumanity
Son troisième but est de créer un écosystème d’entrepreneuriat sociétal, responsable, humain, glocal. Permettant de batir ensemble une humanité meilleure et plus seulement de vivre ensemble, à travers des comportements et des projets communs. Les projets sont financés, accompagnés et pilotés au sein de ces lieux d’innovation sociétale. Chacun des lieux d’innovation sociétal est ancré dans un territoire local et relié aux autres lieux et au monde, afin de favoriser les échanges de bonnes pratiques entre écosystèmes innovants internationaux, les mobilités et les ponts interculturels entre les peuples, les communautés, les cultures. #BuildHumanity
Projets retenus et financés :
Chacun des projets est glocal, c’est-à-dire ancré dans un territoire et relié au monde avec un volet international et interculturel pensé dès le début du projet
Les projets sont amenés à créer des modèles d’affaire et de développement sociétal conjoint, pérennes et responsables. Projets favorisant l’intelligence collective, l’autonomie, le respect, la dignité, la transmission et l’apprentissage individuel et collectifs de ses parties prenantes. Projets respectant la charte de la diversité de l’UNESCO.
Profil des porteurs de projets :
Chacun des projets est demandeur et offreur de compétences qui servent à l’ensemble de l’écosystème. Chaque écosystème (lieu de projet) est constitué de partenaires publics, privés, associatifs, société civile, media, écoles, universités, réseaux. Une demi-journée par semaine est consacrée à aider les projets de l’écosystème. Est mise en place une plateforme, bourse d’offre, demande et échange de compétences
Types de projet :
Rejoignez-nous et:
Vous pouvez soumettre vos projets [email protected]/ sujet: “A l’aube de L’Humanité”
Les illustrations photographiques de la campagne sont extraites du travail de l’artiste LLG LOC.
? Des images viennent enrichir ou perturber l’histoire et l’expérience de chacun. Cette accumulation forme un patrimoine de standards, de normes, de repères que tous, attachés à une culture et parfois à un statut social, partageons, fa?onnons, co-produisons pour communiquer et nous (faire) comprendre.
Mais que se passe-t-il lorsque nous admettons comme certitude et vérité absolue ces modèles,
ces stéréotypes ? Quelle que soit la nature de nos préjugés, ne sont-ils pas le fruit de nos propres représentations de l’inconnu, du danger ou de la confiance en soi ? Et si nous essayions d’appréhender l’Autre dans sa différence, sans chercher à l’imiter ou à le soumettre à notre propre vision.
L’originalité ne fait-elle pas l’individu ? Redécouvrons notre identité, réapproprions-nous notre apparence et brisons ces codes normatifs qui ne font qu’entretenir l’exclusion et la frustration. ? LLG LOC