OLD IS GOLD!
Have no doubt about it! The most ignored demographic in most marcom or advertising is the one involving elders | baby boomers.
Ironically, they are the ones with the most purchasing power.
Contrary to the popular perception that the only thing they need is an " anti-slip bathmat " ?? .
NOVELIST, ADVERTORIAL WRITER & THESIS BOOSTER, CITIZEN JOURNALIST
1 周OLD IS (G)OLD!