Oklahoma Business #4: Sonic and Analytics

Hello and Welcome Oklahoma Business Community!

I'm excited to bring you the fourth edition of the Oklahoma Business Newsletter, your go-to weekly update for the latest news, insights, and advice from Oklahoma's thriving business scene. We strive to inspire, inform, and engage business leaders by spotlighting local success stories, providing expert insights, and sharing essential growth and sustainability tips.

In this issue, we're featuring a pastime of anyone that gets access to their first car, but also a favorite among not just Oklahomans but the USA; learn a little bit about Oklahoma's own Sonic Drive-Ins. I'll also share some essential business advice and update you on the recent news that may impact your business.

Featured Business: Sonic Drive-Ins

Sonic has come a long way since its inception in Oklahoma in 1953. Today, the company operates a whopping 3,545 drive-in fast-food restaurants across the United States. With its catchy slogan, "Service at the Speed of Sound," Sonic has become a household name and a favorite spot for many hungry customers.

The company's success is reflected in its impressive revenue of $5.4 billion in 2021. This is a testament to the hard work and dedication of everyone involved in the Sonic brand, from the founders to the franchise owners and employees who make it all possible.

It's clear that Sonic's commitment to providing excellent service and delicious food has paid off, and the company continues to grow and expand. With thousands of locations nationwide, Sonic is sure to remain a beloved part of American fast-food culture for years to come.

Do you know about an Oklahoma business doing something worth talking about? Let me know so I can get them added to an issue!

Next Week: (Check back soon!)

Business Advice: Data Analytics Made Simple

Are you ready to supercharge your growth and outpace your competition? Then it's time to embrace data analytics – even if you're a complete newbie. Follow these 3 straightforward principles, and you'll be on your way to success.

1. Master the Metrics: Your business is a goldmine of numbers. But which ones matter most? The secret sauce lies in identifying your Key Performance Indicators (KPIs). These are the figures that truly drive your success – whether it's sales, customer retention, or website traffic. Keep it simple; focus on the KPIs that matter, and watch your business soar.
2. Decipher Your Data: Think you need a Ph.D. in rocket science to make sense of data? Think again! Start by using intuitive tools like Google Analytics or Microsoft Excel. They're user-friendly; you'll quickly learn to spot patterns and trends. Remember, you don't need to be a data whiz – stay curious and keep digging.
3. Act on Insights: This is where the magic happens. Turn your newfound knowledge into action. Did you discover a customer pain point? Address it! Did you uncover a high-performing marketing channel? Double down on it! Data is useless unless you act on it – so roll up your sleeves, make data-driven decisions, and watch your business flourish.

Next week: (check back soon!)

Oklahoma Business News Roundup

• Swedish manufacturer's Tulsa expansion a 'huge win' for Oklahoma, business leaders say1.
• Norman business destroyed in February tornadoes hosts the first event3.
• Lawmakers work to attract big business?&?

Sources:

(1) Swedish manufacturer's Tulsa expansion a 'huge win' for Oklahoma, business leaders say. https://tulsaworld.com/business/swedish-manufacturers-tulsa-expansion-a-huge-win-for-oklahoma-business-leaders-say/article_36f9f562-d3d7-11ed-836e-c3afec8f36be.html

(3) Norman business destroyed in February tornadoes hosts first event. https://www.msn.com/en-us/video/lifestyle/norman-business-destroyed-in-february-tornadoes-hosts-first-event/vi-AA19EYhy

(4) POLITICAL ROUNDUP: Lawmakers address how Oklahoma can attract big .... https://www.normantranscript.com/news/political-roundup-lawmakers-address-how-oklahoma-can-attract-big-employers/article_e1b1ce9a-d61a-11ed-8f66-37fd17917253.html

(6) Oklahoma bill to create $700M business incentive goes to Kevin Stitt. https://www.oklahoman.com/story/news/2022/04/22/oklahoma-bill-create-700-m-business-incentive-goes-kevin-stitt/7371338001/

That does it for the third issue! I hope you found the content valuable and exciting. Remember to share this newsletter with your colleagues and friends and encourage them to subscribe.

I look forward to connecting with you every week and exploring the diverse landscape of Oklahoma business together.

Warm regards,

Spencer Heckathorn

Techsico Information Technology LLC.,

https://techsico.it/