October Newsletter
Hi there ??
Welcome to the October edition of the Adnami newsletter!
Getting started with responsive HTML5
Our templates make it easy to create attention grabbing high impact formats with just a few image or video assets, but sometimes a design calls for a more custom solution. This is where responsive HTML5 comes in - enabling full creative freedom to design and build (almost) anything you can imagine!?
In our new?Guide to Responsive HTML5?we dive into everything creative teams need to know to get started producing custom responsive HTML creative for our high impact formats ??. Check out the guide below for helpful tips and tricks, best practices and more!
Combatting low-power mode for video formats
When a device is in low power mode it may suspend auto-play for video formats meaning that the creative will appear blank to the user. To ensure your video formats are safeguarded against this, we recommend?always adding an end card image.?
The end card image will be displayed in the event that video auto-play is suspended for any reason, making sure your ad never appears blank!?When you are designing your end card image here are some important things to keep in mind:
If you have more questions about our video formats or our other high impact formats reach out to the support team via?[email protected]?or book some time with one of our friendly experts!
A more comprehensive view of advertiser performance
With our new?Advertisers in Analytics?view you can now get a more comprehensive view and better understanding of how advertisers in your account perform and compare by:?
Log into your Adnami account and test it out for yourself! If you still have questions, don’t hesitate to reach out to?[email protected].
Catch the latest Creative Lab on-demand
If you missed our?Creative Lab????? ?? earlier this week no need to worry, it’s now available on-demand! Click the link below to catch up on the latest lab covering?responsive?HTML?or check out our very first Creative Lab covering all things?skins.?
领英推荐
Admanager Forum?
Attending the upcoming?Admanager Forum?for marketers “AdOps Forum Supply” on the 9th of November in Hamburg ????? Catch up with?Svenja Damzog?from our DACH team for some coffee, to grab a drink or just to say hi!?
Meet our new partners across Germany and Finland? ?
We’re thrilled to introduce you to our newest partners in Germany ???? and Finland ???? – welcome?ANKOMM,?DATA ZULU,?INSOURCD,?Lumeton Oy?and?SYZYGY Performance!?
To learn more about our wonderful new partners check out the link below!?
Industry news
What’s happening at Adnami
In a recent Q&A,?James Walmsley, Digital Trading Director at?Immediate Media Co, and?Alex Barstow, Publisher Director UK & NL at?Adnami, discuss how their partnership has pushed the limits of creative innovation to boost the publisher’s high-impact advertising performance.
What other people are talking about
Creativity is more than just inspiration; it’s about learning from the best analysing how good creative works and helps sell products and ideas. AdWeek spoke with various agency talent who weighed in on how they find inspiration from outside work and how that’s helped them to learn and grow.
Visit Sweden has launched a tourism campaign to address the confusion between Sweden and Switzerland. A humorous video highlights the mix-up and suggests that both countries should better distinguish themselves.
Until next month ??,
The Adnami Team