October 2024 News Brief
National Association of Government Communicators (NAGC)
Serving local, state, federal, tribal & military gov't communicators.
A Message from NAGC President Leslie Gervasio
Our Board of Directors recently met in Pittsburgh, Pennsylvania for a strategic planning workshop to chart our Association's short- and longer-term vision.
But a strategic plan has to be more than words on a website. It must reflect the organization's needs, identify challenges and potential roadblocks, offer new ideas for growth, and be proactive (not reactive) to changing needs.
Most of all, it must be meaningful.
In this process, our Board of Directors assessed our identity as a membership association, identified potential risks, explored methods to enhance our operational efficiency, and examined ways to retain and attract new members, expand our programs, and solidify our reputation as the primary resource for government communicators.
We had the unique opportunity to go through this process with Cecilia Stanton Adams, an expert in strategic planning and diversity, equity, and inclusion (DEI) from the Diversity Institute. By incorporating diversity and inclusion into our strategic planning process, we can ensure that our goals reflect these values in our educational offerings, revenue streams, governance structure, partnerships, and other priorities.
I look forward to sharing this plan with you as we continue this process in the coming months.
Pictured from left to right are Andrea Iglar, Competitions Director; Thomas Reeves, Treasurer; Leslie Gervasio, President; Mick Bullock, President-Elect; and Rebekah Mena, Digital Engagement Director. Missing from the photo are Sherry Kuiper, Volunteer Director, and Dena Potter, Professional Development Director.
Thank you to our 2024 Communications School Sponsors!
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Upcoming Events and Dates
领英推荐
FEMA MPIO Papers
Annually for nearly the past 10 years, FEMA has chosen a handful of high-performing PIOs from across the country to participate in their capstone training program: Master Public Information Officer. The Master PIO program is a 10-month, three-course series that prepares public information officers for an expanded role in delivering public information and warning using a strategic whole community approach. A program requirement is to write a research paper that will contribute to the body of knowledge for PIOs nationwide.
NAGC has selected three research papers from the 2023 MPIO graduating class to share as a resource for crisis communications. Each has a one-page executive summary/Abstract on Page 1.
This month, we are featuring "Time to Go: Overcoming Barriers to Rural Evacuation During Wildfires" by Devon Ashbridge, MPIO
Devon Ashbridge has served as the public information officer for Lane County Government in Oregon since 2015. She has 16 years of public agency communications experience, including 6 years of emergency communications. Lane County regularly experiences wildfires that endanger its rural residents, including the 2020 Holiday Farm Fire that destroyed nearly 500 homes. Devon works closely with the County’s Emergency Management Office to support alert and warning and emergency communications during wildfires and other disasters.
October Webinar: Political Savvy Skills for Public Affairs Success
Wednesday, October 16 - 4:00-5:00 PM ET
In the ever-evolving world of government communications, the importance of political savvy skills remains constant. Learn more about the practice of political savvy and how it can help you engage more confidently with leadership, strengthen your influence and advocate for yourself and your work.
All webinars are FREE for members and $49 for non-members.
About the Presenter:
April Slayton is the senior advisor for communications and external relations at the Library of Congress, where she provides leadership and management support for the Library’s Chief Communications Officer and other senior leaders. Prior to her current role, April was the Library’s director of communications, where she led an innovative national communications program with teams and experts responsible for media relations, digital and social media, publications, marketing and internal communications.
Prior to her positions at the Library, April was the assistant director for communications at the National Park Service.
She previously served as the chief of staff to the U.S. Ambassador to Australia in Canberra, Australia and communications director for the U.S. House of Representatives Committee on Agriculture. April holds a master’s degree in Media and Public Affairs from the George Washington University and an undergraduate degree in Journalism and Mass Communication from the University of North Carolina at Chapel Hill.
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