Nvidia's legal challenge, NY Times vs. Wordle clones, Sports Illustrated's print dilemma and more
Also: Expert tips on building a strong email list

Nvidia's legal challenge, NY Times vs. Wordle clones, Sports Illustrated's print dilemma and more

TOP NEWS


Nvidia is sued by authors claiming the company used their copyrighted works without permission to train its NeMo AI platform, sparking a broader legal debate on AI and copyright.

Sports Illustrated's employees are told the print edition will end in May, yet the owner, Authentic Brands Group, seeks to keep it alive, reflecting internal conflict and uncertainty about the magazine's future.

Publishers are seeing fewer benefits from social media as algorithm changes lead to less news prioritization, with under 1% of traffic to news articles coming from these platforms.

The New York Times is taking action against hundreds of Wordle clone games for copyright infringement, defending its intellectual property. The publication faces accusations of overreach and hypocrisy, particularly in relation to its own game, Connections.

Advertising company Criteo is evaluating Google's Privacy Sandbox's impact on advertisers and publishers. The findings will be reported to the UK's CMA by June 15 to guide decisions on Google's cookie phase-out.

Beginning as a for-profit news business in 2010, Honolulu Civil Beat is now thriving as a nonprofit, demonstrating how nonprofit news can support informed, active communities.

The Intersection Magazine redefines local reporting in Maryland by intertwining topics like politics and religion—emphasizing community engagement. The magazine aims for impactful journalism with plans for team expansion and a reporter training program.

National Trust for Local News launches a commercial printing facility to support Colorado's local news. It provides affordable printing for various publishers, enhancing the sustainability of local journalism.


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How to Build a Strong Email List?

By Ashmita Tamta?

Want to create a loyal and engaged subscriber base? Explore these effective strategies for building a robust email list for your brand:

  • Consent is Key: Gain consent with clear opt-in forms on your platforms, ensuring genuine subscriber interest.
  • Offering Value: Stand out by offering insightful content or exclusive perks. Give your subscribers something they look forward to, not just another email in their inbox.
  • Confirm They're All In: Use a double opt-in process to confirm subscriber intent and maintain list quality.
  • Easy exit: Ensure a clear unsubscribe link is in every email. A smaller, engaged list is more valuable than a larger, disengaged one.
  • Get Personal with Segmentation: Tailor your emails to meet the unique interests and needs of different subscriber groups. It’s like having a one-on-one conversation in a crowded room.
  • Beyond “Dear Subscriber”: Infuse personal touches into your emails. It’s the digital equivalent of recognizing someone in a crowd—genuine and engaging.
  • Impactful Subject Lines: Develop compelling subject lines that encourage subscribers to open your emails.
  • Mobile Optimization: With more thumbs scrolling on mobile devices, ensure your emails look great and function flawlessly on all screens.
  • Avoid the Shortcut of Buying Lists: It's not just about the legal fine print—it's about building genuine connections. Purchased lists can tarnish your brand's reputation and disconnect you from your true audience.

Learn more at Letterhead.


Elevate Your Newsletter Game with Letterhead

Need expert guidance on building a strong, effective email list? Reply to this email to schedule a free consultation. Discover how Letterhead can help you grow your email list effectively, expanding your brand's reach and impact.


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