Numbers, and the future. Oh, and Prizes.
Details below

Numbers, and the future. Oh, and Prizes.

Installment #2 in the 2024 NECANN Boston recap will focus on some numbers of interest, and what they may say about the future. Also an update on our Lifetime VIP Pass and $5,000 booth credit giveaways.

In looking through the list of 300+ exhibitors from last week, one thing that really jumps out is the number of licensed brands. retailers, and cultivators. As was the case in 2023, NECANN Boston once again featured the largest showcase of national cannabis brands, retailers, and cultivators of any convention on the east coast. While there are some exhibitors who have two or three of the license types each, the growth in these categories since 2018 is still eye-opening:

2024 2018

Exhibitors with licensed cannabis brands 53 4

Exhibitors with cultivation licenses 47 3

Exhibitors with retailers licenses 33 5

So does this mean that NECANN is a CPG show now? In short, no. Despite this growing component of the exhibit hall, the majority of our exhibitors are still on the supply side, and that will probably continue to be the case for years to come. That's because between New York, New Jersey, and Maryland alone, there are literally THOUSANDS of retail, cultivation, and delivery licenses yet to awarded - probably more than ten thousand when you include the entire region. So "demand for supply" will be around for a while!

In the end though, we've never really concerned ourselves with labeling this event. Since day one our goal for every convention has been to present a full representation of the current market and opportunities, and leave the labeling to others.

Speaking of the future: for whatever reason, over the last few months more than a couple people have asked me about my "exit plan" for necann, or if I was talking to potential buyers. I've gotten a little bored answering that, so moving forward I'll just flash them my left forearm (the pic in the article title), which I had done in early March!

PRIZES: As I mentioned last month, as part of our 10th Anniversary celebration we are going to award five exhibitors a $5,000 future booth credit, and five attendees a lifetime VIP pass to all future necann events. The VIP winners will be announced on our social media tomorrow, and I'll be doing the drawings and announcing the booth credit winners on Linkedin over the next week or so!!!!!

A couple final notes: our 1st ever partnership with Green Market Report for a full day Finance Summit was a great addition to the convention, kudos to Mary Pemberton and rest of the GMR team for putting it together! Also a huge shout out to our presenting sponsor Futurola for their support and energy on the floor, our first ever official after-party partner Nova Farms for an amazing night, and Chris Faraone & the crew at Talking Joints Memo for putting out a kickass 10th anniversary mag!!

Third (and final, I promise) installment this Friday.



Nacona Fierro

Merchandising Brand Development ? Art Direction ? Graphics @ PXL POP CREATIVE

12 个月

of course. amazing.

回复

Who has information about the cup winners this year?

Audrey Smith

Content creator, cannabis professional, relationship management and networking expert. The Green Grow Woman @thegreengrowwoman on FB/IG/THREADS

12 个月

Great write up Marc! Thank you for starting this, NECANN was my first cannabis event ever last year and I look forward to many more to come. Love the tattoo.

要查看或添加评论,请登录

Marc Shepard的更多文章

  • Doubling down on social equity

    Doubling down on social equity

    For the 11th annual New England Cannabis Convention (March 22-22 in Boston) NECANN is very lucky to be working with not…

    3 条评论
  • Talking psychedelics at NECANN

    Talking psychedelics at NECANN

    Just a quick head's up, one of the things we're most excited for at NECANN Boston (March 21-22 at the Hynes Convention…

    3 条评论
  • Making peace with ancillary events

    Making peace with ancillary events

    The Announcement In another departure from cannabis industry convention norms, NECANN will be publishing a list of all…

    6 条评论
  • Not that she needs an introduction but...

    Not that she needs an introduction but...

    In case you haven't heard, NECANN is really, really, really, excited to welcome Kenya Alexander-Davis to our team! In…

    9 条评论
  • NECANN NJ Cup Launch Party!

    NECANN NJ Cup Launch Party!

    Like I said yesterday, I've got a lot of announcements to work through. Here's today's: As many of you know, we've been…

  • Pennsylvania: It's time

    Pennsylvania: It's time

    I've got a lot of announcements coming the next few days, so I'll try to keep them brief. Today's is about…

    6 条评论
  • Making MJBizcon Better?

    Making MJBizcon Better?

    First, to be clear: I have no problem with anyone who doesn't feel the need to attend MJBizcon. No convention is…

    5 条评论
  • Year in review (Pre-MJBizcon edition)

    Year in review (Pre-MJBizcon edition)

    There will be hundreds of year in review (and post-MJBizcon) posts here in a couple of weeks, and though there isn't a…

    3 条评论
  • On paying speakers at events...

    On paying speakers at events...

    First things first: I'm very happy to announce that starting with the New England Cannabis Convention March 21-22 2025,…

    28 条评论
  • "October Surprises" (non-political version)

    "October Surprises" (non-political version)

    You heard it here first: NECANN will be launching two new ventures in 2025. The first is a new partnership with the…

    5 条评论