?? Meta (Facebook)
- Meta is testing a new 'Share to Instagram (as DM)' button for Facebook and Instagram posts. (source)
- New ad option ‘Flexible Media’ is rolling out on Meta. (source)
?? Instagram
- Instagram introduces a web dashboard for viewing insights and creating ads. (source)
- Businesses can now boost their posts with GIFs and stickers. (source)
- Message requests management improved, with Story replies getting their own DM section. (source)
- Head of Instagram clarifies that branded content isn't downranked.(source)
?? Threads
- Threads reaches 275 million monthly active users. (source)
- Threads tests new UI for liked replies, showing profile pictures. (source)
- Threads now allows saving up to 100 drafts within the app. (source)
?? LinkedIn
- LinkedIn prioritizes video content, creators receiving 3x more views. (source)?
- LinkedIn releases a concise guide on video best practices. (source)
?? YouTube
- Youtube allows Shorts creators to initiate brand partnerships. (source)
- Redesigned playback speed feature rolls out on Android and iOS. (source)
- Paid promotion label now available on mobile and desktop. (source)
- October’s top 100 most-viewed U.S. YouTube channels list is out. (source)
???? TikTok
- TikTok publishes a guide for Post-Holiday Christmas Marketing. (source)
?? X (Twitter)
- Soon, users will be able to delete DMs on both ends. (source)
- New zoom feature for videos coming to X on iOS. (source)
- “View account that blocked you” feature now live on X for iOS. (source)
?? Pinterest
- Pinterest launches over 1,000 holiday Gift Guides, curated by influencers like Emma Chamberlain, Alicia Keys, and more. (source)
- Pinterest stock drops after weak Q4 revenue guidance. (source)
?? Bluesky
- Bluesky now supports threads. (source)
?? WhatsApp
- WhatsApp introduces a reminder notification feature for status updates. (source)
- WhatsApp is testing a Quick Gallery shortcut for easier media sharing. (source)
??? Upcoming social media holidays
- 15 November – America Recycles Day
- 16 November – International Day for Tolerance
- 17 November – International Students Day
- 19 November – International Men’s Day
- 19 November – National Entrepreneurs Day
- 21 November – World Hello Day
- 26 November – National Cake Day
- 28 November – Thanksgiving Day
?? 10 content ideas
- Host a weekly mini “choose your adventure” in Stories, where followers pick options related to a topic or process.
- Showcase your team members and their roles.
- Take a funny or interesting piece of customer feedback and creatively respond to it in a post or Story.
- Share little-known facts about your industry or brand.
- Post “Myth vs. Fact” stories or carousels that address industry misconceptions.
- Share product tips or hacks specific to each season, like “How to use [product] for winter productivity.”
- Walk through a day at your company.
- Give updates on any events or webinars you’re hosting.
- Create a small challenge for followers to try each week
- Answer a question from Quora related to your industry
Showing special appreciation to all the sources listed in this newsletter. They all have great newsletters and social media feeds worth subscribing to.
