Nothing From Nothing Leaves Nothing
Sarah Cooke, MBA (she/her)
Strategic thinker integrating innovation, communications, and business and product development.
I was reading a content marketing trends newsletter article this morning, and this was one of the trends:
"Content and marketing fundamentals have their moment."
By definition, fundamentals don't have "a moment." They are the essentials to existence.
The content went on to read, "Same as always!" Some trend.
My point about content is that it is better to say nothing than to say nothing. :-)