None Of Us Are As Clever As All Of Us - Edition 39
Colin Shaw
LinkedIn 'Top Voice' & influencer Customer Experience & Marketing | Financial Times Award Leading Consultancy 4 Straight Years | Host of 'The Intuitive Customer' in Top 2% | Best-selling Author x 7 | Conference Speaker
Sometimes, it feels like there’s so much to keep track of - staying up-to-date on technology, employee wellness, the state of the economy… it can be overwhelming! Lucky for you, we’ve put together some great resources to get you great information. Save yourself some search time and check out what we’ve compiled below.
Using Visual Recognition to Tap into the Consumer Mindset
Our smartphones are quickly getting smarter! After all, many of them now recognize our faces (because using our fingerprints was just too inconvenient). Can this visual recognition capability shape the future of marketing? We think it could. Check out this intriguing article by Paul Dunay of B2B Marketing Zone to learn more.
The Big Miss: How Organizations Overlook the Value of Emotions
Emotions. We all have them! And unfortunately, many organizations are overlooking their value. Though I can’t recommend emotionally eating a whole quart of ice cream, I do recommend taking emotions into account in business. Check out this helpful newsletter for more!
Negative Reviews Can Boost Sales Even More Than Positive Ones
We’d all like our products and services to get only 5-star reviews… or would we? This article from Amy Meeker of The Harvard Business Review discusses a new study that reveals the power of negative reviews and how they can actually boost sales. Crazy, right?
Seven things CX leaders must consider during economic crises
It’s no secret that we’re in a time of economic uncertainty and that it likely won’t be changing immediately. With that in mind, it’s crucial that CX leaders are asking the right questions. Thankfully, Neil Davy of My Customer put together this article that helps you figure out exactly what those questions are!
Despite All My Hard Work My Key Performance Indicators Are Not Moving! Why?
If you’ve been making Customer Experience improvements and not seeing the expected results, you may be feeling frustrated - and you aren’t the only one. In this podcast episode, we address what to do when you’ve put in the work and aren’t seeing the results. Check it out!
If you have any other articles you’d suggest people read, paste them in the comments below. Remember, none of us are as clever as all of us!?
- Colin
You’ve got questions. We’ve got answers!?Submit your burning business questions to us?and get answers from a world expert on CX and a Professor of Marketing.