No-see-ums

No-see-ums.

Scientifically "Ceratopogonidae is a family of flies commonly known as no-see-ums, or biting midges, generally 1–3 millimetres in length. The family includes more than 5,000 species, distributed worldwide, apart from the Antarctic and the Arctic. https://en.wikipedia.org/wiki/Ceratopogonidae

LinkedIn contains many strains of no-see-ums, and they exist in as many places and are considerably larger sized animals but are reduced in size to nearly invisible.

They seem to want to stay under the radar or other detection, happy to swarm in the darker recesses and less-seen areas, and their M-O is to just consume material. Mine and yours.

They have no beneficial effect, doing nothing to make themselves professionally interesting and competitively amazing.

Or amazing-er to get anywhere past being another ho-hum ne’er-do-well no-see-um.

They are buzzing far beyond their size or station that LinkedIn has no ROI, but the more they fly by your ears, the less they put any "I" in, to get any "R."

Oddly, they copy-paste their resume into LinkedIn to "mark their territory." IMHO, that's piss-poor. OK, I had to say it...

They do not post well-worded opinions or professional views and issue silly emojis as their comment to others'.

They are a nuisance even if they do bite.

LinkedIn, I am convinced is designed to educate and radiate. To enunciate and demonstrate. But since you cannot see them, you cannot deal with them effectively, other than to move past and away from them. Quickly.

Some say it's their prerogative to stay in the periphery and just observe.

I say better for them to be benignly peeking than not on LinkedIn at all, BUT (and that's a big but) their lament that there is nothing interesting for them to receive or to add on LinkedIn shows their myopia and dystopia.

You gotta be in to win it, so the TV jingle goes.

I'll just keep swatting at them until I have them seeing the error in their earlier ways. All that in hopes someday they'll get mature and wise enough to join in, one toe in the water at a time.

Sink or swim, you no-see-ums. Be seen, heard and appreciated.

________________________

I am Marc W. Halpert . Call me Marc.

I am a LinkedIn laureate, an expert and evangelist, now celebrating 14+ years identifying as such.

I teach how to tell "why we do what we do" via LinkedIn for self-branding:

·?I coach individuals 1:1 on Zoom,

·?I group train in companies, professional firms, NGOs, and

· I consult on LinkedIn techniques to market events and special projects.

All to be "amazing-er" than the competition. My word.

I wrote 2 LinkedIn books, write a blog post every business day, and you’ll hear me globally on podcasts and speaking at seminars.

Liked this post? Want to see more??Ring the bell on my Profile.

Subscribe to my weekdaily blog : Follow me on LinkedIn.

(PS I do not connect to people I do not know; I do so only after meeting with them and/or conducting business with them.)

?