Ninja Moves for Local Markets: How Consulting Saves Pounds and Propels Profits
Sean Beardmore
Digital Marketing Consultant | Cutting Through the Noise to Deliver Focused Growth Solutions
Welcome back to your weekly dose of insights with the Digital Mastery Memo, another week, another opportunity to sharpen our digital tools and tactics.
This is the 3rd Edition! ( On a roll).
This week, I wanted to dive?into local business marketing and unpacking how consulting could be your golden ticket to saving and earning big.
So, let’s not waste any words and jump right in.
Spotlight on Local Business Marketing
Navigating the local market can sometimes feel like trying to solve a Rubik’s cube blindfolded. (To be honest, I could never do that with my eyes open!)
Today I bring you three 'Tips' that can transform your local visibility and engagement.
These tips were also featured on my recent guest appearance on the "Making Digital Real" podcast with the fantastic Mike Roberts. Here’s a quick rundown:
1. Leverage Local SEO: Your business needs to be discoverable. Harness the power of local keywords and optimise your Google Business Profile listing. It’s not just about being seen; it’s about being seen first.
2. Engage on Social Media: Social platforms are the town squares of today. Craft posts that resonate with the community spirit and watch engagement soar.
3. Utilise Online Reviews: Turn happy customers into your most potent marketers. Positive reviews not only enhance credibility but also attract more footfall. To clarify what I say on the podcast, always ask your client reviews to log in to their google accounts (if the have one) to leave the review.?
A massive shoutout to Mike Roberts for inviting to his weekly podcast and his Take Over Episode**. Tune in for a deeper dive into these strategies:
The Power of Consulting
In the ever-changing world of digital marketing, a digital marketing consultant are your eyes and ears, guiding towards your dream clients.
Here’s why opting for a consultant could be the most cost-effective decision for your business:
Save on Costs: Forget about enduring the overheads that come with hiring full-time staff. Consulting offers you expertise without the hefty price tag.
Tailored Expertise: Consultants bring specialised knowledge that’s designed to navigate your unique challenges. It’s like having a Swiss Army knife for your business problems.
Scalable Solutions: Flexibility is the name of the game. Scale your needs up or down based on what your business demands at any given time.
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This Week’s Efforts
I’ve been hands-on with several clients, tweaking ad strategies and increasing their digital presence. It’s all about small wins to create your desired success.
Ready to Propel Your Business?
If you’re curious how targeted consulting can fit into your business fabric, let’s talk. Book a free 15-minute strategy session, and let’s start discussing your path to profits. [Book your session here]
A Personal Note: My Heart Beats Blue and White
With the football season drawing to a close, my loyalty to Bristol Rovers hasn't wavered since '89. It’s been a season of ups and downs, but that’s the game. One more match against Wigan this weekend – I’ll be there in spirit, cheering them on.
Up The Gas! (UTG)
How are you keeping your local business dynamic and engaging??
Any strategies that have particularly paid off??
I’m all ears and ready to hear your stories or tackle any questions you have.?
Let’s make this a two-way conversation. Share your thoughts below or message me.
Here’s to making digital marketing straightforward and effective.
Warm regards,
Sean Beardmore