Nine Drivers of Upside Leverage & Exponential Business Growth - Driver #9

YOUR IDEOLOGY

What is the belief system that drives you? If your belief system is you’re only going to work from 8 to 5, 5-days a week, you’re not going to be able to embrace things that take more time and effort. You’re not going to embrace traveling to seminars, conferences or work sites to learn better ways to grow your business and/or your profits. You’re not going to embrace picking all the bright minds out there.

If you’re very introspective and you’re anti-social, you’re not going to be able to go and build mastermind groups and pick people’s minds and borrow success processes. If your ideology is: You only like what you like -- you’re not going to be able to travel outside your comfort zone and study other people, other business philosophies, other mindsets, other ideologies.

You’ve got to figure out what your ideology is, what your belief system is, what your whole value system is and how it either helps or hampers your current business activities. Then it needs to either be strengthened and fortified and connected to -- or replaced, based on your current business model and your strategy.

You also need to study other people’s ideology to compare how yours is better, different or worse -- and what elements of other’s you can borrow and add and what elements of yours you could teach to others. When you do that, you’re going to expand your capability and your sense of what’s possible.

For example, I had a person I worked for one time who had a really limiting ideological philosophy. Because he was the owner of the business, he would never pay any salesperson more than he was paid. Well, his growth was forever limited because of that ideology.

I took the opposite ideology to another client. After the changes, the client had five sales people making four times what my client made. But in doing that my client was able to quadruple his income and they built a business for him he was able to sell three years later for 25 times more than it was worth when I met him. It’s all a function of evaluating, altering and shifting your ideology.

Well, (if you have read each article) those are the basic nine areas of upside leverage. The nine key drivers that I’ve identified. You need to start really focusing on those on a continuous basis, constantly never-endingly -- deciding you are going to continuously monitor, examine, evaluate, understand, and expand your current performance levels in each one.

You need to examine and evaluate and analyze other people’s nine drivers and how they execute them inside and outside of your industry so you can borrow their better performing success processes that give you the highest and the best performing long-term success. Do that and you’re going to knock the ball out of the business park!

It’s my hope that these articles animate your spirit, challenge your sense of what’s truly possible, excite your creative and achievemental side of your brain -- and challenge you to start demanding the maximum performance capability.

You want to make sure that every activity can deliver to you, every effort can result in, every investment can produce, every opportunity can yield, every piece of marketing can generate, everyone in your employ can provide, every contact or communication can return, every prospect can convert to, every client can be worth to you -- every day of every week of every month can provide -- to give you maximum performance!