Next generation insights for conquering new shopping paths

Hi all,

Do you also feel like the intersection of the digital and real worlds is at its peak? While it drives transformation and growth, it also creates a lot of noise that's hard to cut through. That’s why it's crucial to lean on knowledge and insights to guide the way. With that in mind, we’ve handpicked two blogs, a webinar, and a TMRE session—all centered around the theme of transformation and growth!

Enjoy!

POS display evolution: From behavioral KPIs to retail media disruption

Nearly 70% of purchase decisions are made at the point of sale. With the retail media frenzy in full swing, have you wondered how the role of displays will evolve? Cliff Kane has! Drawing from his FMCG shopper expertise, he shares insights on the evolution of POS displays and what marketers need to know to stay ahead of the curve. Read here.?

Beyond the shelves: How retail media is quietly transforming commerce

Curious and maybe even a bit confused about the ins and outs of retail media? Don’t miss our TMRE presentation, where experts Imteaz Ahamed (Reckitt) and Cliff Kane will break down all the complexities. See you in Orlando!

Conquer?e-commerce with expert research and A+ content tips

Join our experts Minja Stojanov , Mila Milosavljevic , and Iva Tasovac at the Greenbook #webinar “Conquer E-Commerce: Expert Tips for Research and A+ Content.” and find out:?

• How to turn online browsers into buyers?
• ?How in-depth market research can address pain points?
• How to streamline the e-commerce journey, from search to content?

Register now.

How to crack the sustainable growth formula??

"One of the secrets to it is the challenge of balancing rapid scaling with maintaining the quality of your core offerings," says our new Head of Growth, Tom Goderis. In this brief yet insightful article, Tom shares his unique background, bold ideas, and growth strategies you don’t want to miss. Meet Tom and get inspired.