News Roundup - 3rd November
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We’re back with the top marketing and disability news of the last two weeks!?
?? DEMI SIMS: TOWIE star, Demi Sims, has embraced her Vitiligo in her recent photoshoot with OK! Magazine . Sims stated that she used to spend hours covering up with heavy makeup, however, she now ditches the makeup and loves the skin she is in.
?? FACEEQUALITY X CHANGINGFACESUK: This year, Face Equality International , Changing Faces, UK and Leith Agency, have partnered with some amazing creators with visible differences to raise awareness for Halloween. The campaign asks people to be more mindful when dressing up and creating their Halloween makeup looks.?
?? CBEEBIES: In celebration of World Sight Day, Paralympic cyclist, Lora Fachie, and her guide dog, Tai, appeared on Cbeebies bedtime story. The story was read in braille and featured audio described illustrations.
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?? YOUTUBE: The platform is introducing @ handles, a new way for users to easily find and engage with creators on YouTube .?
? AUTISM SUPPORTER: During the recent match against Brentford, Aston Villa Football Club ’s striker Danny Ings was joined by his mascot Riley Regan, both wearing noise cancelling headphones. Riley has Autism and said “When I was coming out of the tunnel, I was feeling emotional. When Danny Ings had headphones on like me, I was really happy”.
??? LINKEDIN: As October was National Disability Employment Awareness Month, LinkedIn announced an array of new accessibility updates for its users. The features include auto-captions and high contrast options for video content.?
?? XBOX: Xbox Game Studios Publishing recently held an accessibility showcase where they presented all of their ongoing efforts to improve accessibility for gaming on PC and consoles. One of the most important topics was 微软 ’s new accessibility guidelines to help developers create more accessible games for players with disabilities.
?? CAMPAIGN SPOTLIGHT: 迪卡侬 stores across Belgium changed their name to Nolhtaced, which is ‘Decathlon' spelt backwards. The aim of the campaign was to promote reverse shopping, encouraging users to sell their used sportily equipment back to Decathlon.?